Tag: firefly

Firefly Raises $30 million to grow rideshare/taxi digital sign business

SAN FRANCISCO, Calif. (May 30, 2019) — Firefly, the company connecting people, governments, and businesses with its dynamic smart media platform, today announced a $30 million Series A led by GV (formerly Google Ventures) with participation from NFX. The new investment will fuel Firefly’s growth, supporting expansion to more communities, […]

New and Noted

The Daily Tar Heel reports that a couple of University of North Carolina students have started a company to recycle billboard vinyl into wallets, purses and backpacks.   One used billboard vinyl makes 200 bags.  The North Carolina students aren’t the first ones to get the idea. Rareform, the Los Angeles […]

New and Noted February 15, 2018

Mindshare’s Shane O’Leary has written a linkedin article talking about the strategy direct to consumer (“D2C”) companies like Glossier, Warby Parker and Casper are using to drive growth.  A great read for anyone trying to sell advertising to D2C companies.  The D2CF companies are souring on digital advertising due to fraud, […]