CHICAGO — (June 25, 2019) ─ Intersection, the leading media and smart cities technology company, today announced that its large-format video wall at the Clark/Lake train station now has new directional sound capabilities, giving advertisers in Chicago an exclusive opportunity to create fully immersive experiences for consumers that activate the senses. […]
mdjonline.com reports that Cobb County, Georgia has agreed to permit Vision Outdoor Media to erect 8 new billboards in settlement of a lawsuit. Vision sued the County claiming its sign regulations were unconstitutional after the County turned down 22 billboard Applications last spring. Here are the settlement terms: Vision will […]
Firefly operates a network of digital signs atop taxis and rideshare vehicles. On thursday Firefly announced a $30 million raise from an investor group led by GV (Google Ventures for those who don’t know the acronym). The new money comes on top of a $21.5 million raise last December. […]
Tornado season highlights the expanding partnerships between emergency messengers and digital billboards. Insider takes you inside the fast-moving preparations for recent severe weather in Oklahoma, to explain the speed and sophistication of these partnerships. 5:58 pm Saturday (May 18): authorities sent a group text to activate digital billboards on Sunday. […]
March 26, 2019 (Washington, DC) — A comprehensive compilation of best practices for digital out of home (DOOH) media has been published by five leading industry trade groups. DOOH Best Practices is a collaborative joint venture between the Digital Place Based Advertising Association (DPAA), Digital Signage Federation (DSF), Interactive Advertising […]
Ever wanted to generate a mockup of how a digital billboard will look at a certain location when you are meeting with landowners or city officials. Formetco’s XD app for the iphone lets you do that. Download the app from the itunes store. Open the Xpand box on the Formetco […]
Formetco is pleased to announce it is doubling the size of its digital production facility, dubbed “Digital Campus,” to accommodate the company’s growing number of projects. Digital Campus is the facility where Formetco, the nation’s leading outdoor advertising manufacturer and supplier, assembles, tests and packages its LED video displays before shipping […]
For more than 30 years, new billboards have been banned on city-owned property across San Jose. That is going to change after the city council voted last week to lift the ban, allowing for commercial signage. The ordinance consists of two parts. The first phase allows new billboards on 17 city-owned […]
STATS Live Data and Statistics to be Used in Adams’ Out-of-Home Ads. CHICAGO – October 1, 2018 –– Today, STATS, the worldwide leader in sports data and intelligence, announced a new agreement with Adams + Fairway Outdoor Advertising to bring live sports information to outdoor digital billboards across the country. The […]
By Cheng Qian, Chief Product Architect You probably have a great digital location opportunity that checks off all the boxes: Great potential lease deal Great impressions count Great approach and read Great fit with regulatory and permitting requirements Except it’s too close to a light-sensitive area… SITELINE™, by Media Resources, […]
