Lohud reports that the White Plains County council has approved a new five year deal with Clear Channel Outdoor. Here are the details: Clear Channel is providing 15 digital displays throught the city’s municipal parking system. for the city since 2009. Lease payments will be the greater of 35% of […]
The transportation leader of the US House of Representatives praised the FBI’s use of digital billboards as an effective partnership that saves taxpayers’ money and enhances safety. On November 29, Congressman Bill Shuster, R-PA, published a statement in the Congressional Record, commending billboard operators for donating space to help law […]
Neil Bell of New South Outdoor talked with Insider recently about the benefits of live sports score streaming on digital billboards. How do you incorporate live streaming of scores into your digital billboards? Currently, we are using RippleFeed to update any dynamic content that we have running on our boards. […]
Lamar has produced a 3 minute video showing how to combine digital billboards and dynamic content: day-parting, weather-related ads, traffic-related content , live scores, trending items, countdowns, and social media content. Nice job Ian. [wpforms id=”9787″] Paid Advertisement
Insider heard Brad and John, a couple disk jockeys from Bellingham, Washington talking about smart digital billboards on a September 26 podcast. Brad and John got a little bit right and an awful lot wrong about digital billboards. Insider has excerpted the 5 minute podcast in italics so you can see […]
A two-sided digital billboard and steel monopole structure can cost $250,000 – $350,000—a significant investment regardless of the size or experience of the billboard operator. In August, digital billboard manufacturer Watchfire Signs and Blip Billboards, an online digital billboard ad seller, announced an innovative program to help reduce the upfront cost of a […]
Insider is Sean Reilly fan. He’s a straight talker with a detailed command of the business. Insider learns something new every time Reilly speaks. Here’s a summary of Reilly’s comments at last week’s Wells Fargo Media and Telecom Conference. His 30 minute talk is archived on Lamar’s website. On the […]
tbo.com reports that the Pasco County Florida commissioners have approved a Clear Channel proposal to take down 28 static billboards in exchange for the right to put up four digital billboards. The digital billboards are scheduled for: US 19 State Road 54 east of Little Road Dale Mabry Highway I-75 […]
October 16, 2017 (Washington, DC) — The US Supreme Court today denied Scenic America’s appeal of its failed legal attack on digital billboards, ending a four-year legal battle. “A decade ago, a federal agency responded to questions from States – which is routine — about a new technology known as […]
SALT LAKE CITY, UT–(Marketwired – Oct 11, 2017) – Blip, a flexible and cost effective platform for purchasing and managing digital out of home (DOOH) advertising campaigns, released the results of its year-long integration with YESCO Outdoor Media. First launched in June 2016, Blip’s integration with YESCO allows any interested buyer to view […]
