Tag: creative

Rate This Ad by Wes Frick

Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]

Coach Runs 3D Film on Piccadilly Lights

LONDON, NOVEMBER 8, 2022 – Coach today brings “Courage to Be Real” to London, launching a 3D animated film starring global Coach ambassador Lil Nas X. Courage to Be Real is Coach’s mission and message about embracing all aspects of who you are with confidence—and inspiring others to express themselves […]

Enjoy this Halloween Treat: 2 Copies of “Made You Look!” To Be Won

Here’s something to get you in the haunting Halloween spirit – a treat that’s no trick.  Billboard Insider has two copies of Jason Morgan’s Made You Look! book, featuring over 500 attention-grabbing billboards from the skies of Los Angeles from 2008 to 2021, to giveaway.  Just like these spooky billboards […]

Wes Frick on Including Your Designer in the Creative Consultation

There’s a certain magic that happens when your out of home clients are able to work directly with their designers. Involving your designer in a call with the client allows them to ask your client questions about their advertising goals, motives behind locations, target markets, and get a feel for […]

Rate this Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Rate This Ad By Wes Frick

Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]

Leave the Design to Professionals

An out of home sales rep writes Billboard Insider: Recently I have sold ad space to 3 clients who insisted on creating their own ads and wanted to post ASAP.  I spent a great deal of time answering their questions and providing feedback.   They used small fonts, photos and more […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Rate this Ad by Wes Frick

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]