Readers have requested more articles about AI and how it can be used in out of home. One way to use AI is to generate out of home ad ideas. Billboard Insider asked chat GPT to suggest ad slogans for an out of home ad for a dentist and got […]
Tag: creative
Rate this Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Adams Supports Shalom Center
Madison, WI – Adams Outdoor Advertising hosted a live billboard installation on Thursday, May 22 at Roosevelt Road and 26th Ave. in Kenosha, WI to celebrate the launch of Shalom Center Interfaith Network of Kenosha County’s new awareness billboard campaign. Established in 1982, the Shalom Center is a lifeline for […]
Rate this Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Rate this Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Another Legal Firm Likes Billboards
At this week’s Morgan Stanley Technology, Media and Telecom conference, OUTFRONT CFO Matt Siegel was asked about the legal category and he said this… “Interesting vertical for for us I’m guessing for many in medium…it’s big, it’s growing quickly and it’s probably in every every market we serve. I think […]
Coors Goes Viral Through OOH
This is a terrific example of how digital ads can transform into a viral statement. Shoutout to Coors for this campaign. You can click on the picture to hear her commentary on the ad. View this post on Instagram A post shared by Ash | Advertising, Copywriting […]
Tweaking Competitors
Billboards are a great way to tweak the opposition. Billboard Insider reader Richard Kennedy of Kennedy Outdoor writes: I thought that this was a brilliant billboard campaign for Wendys. We just installed this artwork on a big 20×60 billboard that sits directly above McDonald’s that reads, “Don’t make a […]
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
