Tag: Chris Cowlbeck

Dr. Banner to Deliver Mobile Ad Sales Platform to IBOUSA

September 10, 2018  Ryan Walker, Chief Sales Officer of Dr. Banner located in New York City, announced today an agreement with IBOUSA to deliver a hyperlocal programmatic mobile ads sales platform to the IBO workflow features driven by Apparatix Media Solutions. “We are very excited to announce the agreement with […]

Adomni partners with IBOUSA

LAS VEGAS – Adomni, an open online platform to find and buy digital out-of-home advertising, announced today a partnership with IBOUSA that enables their billboard owner associates to seamlessly list and sell their unsold DOOH inventory on Adomni’s marketplace.  For the first time ever, advertisers can perform searches by location, […]

Birth Announcements and Digital Signs

Grey Vick of Vick Outdoor used his digital billboards to announce the birth of a son.  He tells Insider: “We got lots of hits online and social media with the photos of our new baby!!  We ran him on 3 of our digitals after he was born!  Got a couple […]

Out of the Office: Chris Cowlbeck

In addition to running Look Billboards and the IBOUSA, Chris Cowlbeck loves to barbeque.  Here he grilling up some shrimp at his ranch on what else?  An old billboard structure repurposed as a giant grill.  Chris says that oak makes terrific grilling wood. [wpforms id=”9787″] Paid Advertisement

Expert predictions for out of home in 2018

Insider asked a who’s who of the out of home industry for predictions for 2018. What are your predictions for out of home in 2018? Nancy Fletcher, President/CEO, OAAA: The OOH revenue growth trend (now at 30 consecutive months) will continue in 2018 OOH will become more of a core […]

OAAA’s Nancy Fletcher to IBOUSA: We Have Much in Common

St. Louis, MO – In the billboard business, key challenges and opportunities affect the biggest and smallest companies alike. That was Nancy Fletcher’s message to the IBO conference in St. Louis, MO (Independent Billboard Operators-USA).  Fletcher is president and CEO of the Outdoor Advertising Association of America (OAAA). Fletcher pledged […]

Company of the Day: Look Billboards

Company: Look Billboards Market:  Southern Oklahoma Headquarters: 1500 W. Broadway, Ardmore, Oklahoma Phone: 580-226-0222 LOOK Billboards operates 100+ traditional faces and 5 digital rotary-networked billboards in the following Oklahoma markets: Ardmore, Atoka, Caddo, Durant, Healdton-Wilson, Lone Grove, Madill, Springer and Sulphur-Davis. Most of the billboards are 12 by 24. The company’s digital signs were […]