Other News

Company of the Day: BESKO Outdoor

Company:  BESKO Outdoor       Markets: Northeastern Pennsylvania, Northern New Jersey & New York City Headquarters: PO Box 280, Hamlin, Pa. 18427 Phone: 570-689-3226 Email: sales@beskomedia.com Besko Outdoor is a regional outdoor advertising company headquartered in Lake Wallenpaupack, Pennsylvania and operating in three major states.  The Company was founded in the 1970’s by Ted Ericson and […]

Michigan Cities Consider Impact of Reed V Gilbert

Michigan Cities are reevaluating their sign codes in the wake of Reed V Gilbert according to oaklandcounty115 and a report prepared for planningmi.org. Cities are looking for the following sign code issues: Content based sign regulations which could potentially invalidate a sign code. Different sign rules for onpremise versus offpremise signs […]

Art Goes On Billboards in Hannibal

Hannibal.net reports that Lamar and Independent’s Service Company are collaborating with the Hannibal Arts council to put art from local artists on billboards in Hannibal.  2 artists have had their work installed on Highway 61 in Hannibal.  Another 3 artists will be shown in the future. Insider’s take: Joint ventures […]

Mark Boidman on The Digital Sign Business

Investment banker Mark Boidman of Peter J Solomon Company has put a copy of his March 15, 2016 Digital Sign Expo talk on the Peter J Solomon website.  Insider wants to comment on three things in the talk. Boidman sees out of home growing by 3.2%/year for 2015-2019.  In other […]

Vendor Spotlight: Circle Graphics

Circle Graphics is the world’s largest producer of large-format digital graphics. Its 400,000 square foot manufacturing facilities house 88 grand format printers, custom automated finishing equipment and coating capabilities to produce printed recyclable materials up to 16 feet wide.  The prepress department processes more than 30,000 files per day with […]

Company of the Day: Arizona Billboard Company

Company: Arizona Billboard Company Market: Arizona. Headquarters: Tanque Verde Road #103, Tucson, AZ  85749 Phone: 877-882-9250 Arizona Billboard Company operates a plant of bus benches, bus shelters, billboards and mobile billboards in Phoenix, Southern Arizona and Tuscon.  The company has been in business for over 30 years and is run […]

Adsemble Launches Digital Billboard Self-Serve Tool

Techcrunch reports that Adsemble has launched a self-serve product to allow out of home media companies to manage the process of selling digital billboard space to advertisers.  The product will include: an overview of every billboard in inventory analytics data the ability to accept or reject individual bids Adsemble currently […]

Billboards Aren’t Just For Businesses

Businesses are front and center in the outdoor industry sales effort.  Don’t forget non-business clients, however, as can be seen from two news items today. The Eagle reports that the FBI is using billboards with enhanced pictures of a suspect to try to solve a bank robbery/murder case in Rochester. […]

Company Of The Day: Waitt Outdoor

Company: Waitt Outdoor Markets: Southern Minnesota, Iowa, Eastern Nebraska, Missouri Address: 4717 F Street, Omaha, NE, 68117 Phone: 402-330-2520 Email: mdelich@waittoutdoor.com Waitt Outdoor owns billboards on interstate corridors throughout the Midwest including Nebraska, Missouri and Kansas.  Waitt Outdoor is owned by Michael Delich and Norman Waitt.  Norman Waitt also  owns Bobby […]

OAAA Exposes Digital’s Reality Problem

March 21, 2016 – The Outdoor Advertising Association of America (OAAA) today releases a white paper that demonstrates the value of OOH media in a world where digital’s effectiveness and trustworthiness has been thrown into question. “This Is What Reality Looks Like,” written in partnership with agency of record Partners […]