Grace Outdoor’s Hal Stevenson has learned a thing or two about finding new sites during 30-plus years in the out of home business. Here’s what he told Insider on this week’s Billboard Insider Podcast. On Finding New Sites You’ve got to start with politics. You’ve got to understand the way […]
By Watchfire Signs. Hurricane season is here, which means it’s the time for businesses to make preparations that protect their locations and assets if an unexpected storm arrives. Digital displays are one of the most important assets businesses use to advertise and promote products in front of their store, but […]
North Carolina’s Governor Roy Cooper vetoed House Bill 645 which would allow billboard companies the ability to move their signs if government takes their property through eminent domain. Here’s a press release by the North Carolina Outdoor Advertising Association objecting to the veto. [wpforms id=”9787″] Paid Advertisement
Company: Zalla Media Markets: Kentucky Headquarters: 2333 Anderson Road, Crescent Sprints, KY 41017 Phone: 859-250-8793 Email: shannon@zallamedia.com Zalla Media operates a digital billboard on I-75 in Northern Kentucky just over the Ohio River from Cincinnati. The sign is on the most heavily traveled interstate in the Cincinnati/Northern Kentucky area and gets 284,452 impressions each week. […]
Static billboards are a good investment. Just ask Justin Powell or Grey Vick or or Sammy Estes. Earlier this week Insider wrote about a 10′ by 30′ new build in New Prague, Minnesota. The completed billboard is worth 2.5 times construction cost. Project: 10 by 30 billboard. Steel monopole. Location: […]
August 21, 2019 (Washington, DC) – Out of home (OOH) advertising revenue rose 7.7 percent in the second quarter of 2019 compared to the previous year, accounting for $2.69 billion, based on figures released by the Out of Home Advertising Association of America (OAAA). Year-to-date 2019 the OOH industry is […]
OAAA regularly features Thought Leadership Q&A from its committee members. This month, OAAA spotlights the Innovations Committee, asking members: “What are some ways you’ve successfully helped traditional OOH sales teams embrace a more data and technology-driven approach to selling OOH advertising?” Kevin Bartanian, Kevani The promise and delivery of a […]
Company: YESCO Outdoor Media Markets: Utah, Idaho, Montana, Wyoming, Nevada, South Dakota, Arizona & Nebraska Headquarters: 2401 Foothill Dr, Salt Lake City, UT 84109 Phone: 1-866-779-8357 YESCO produces custom signs, lightings and display systems for businesses and operates a billboard plant in the Western United States. The company was started […]
Diana and Hal Stevenson own Grace Outdoor, a South Carolina headquartered company with 300 billboard faces in Georgia, South Carolina, North Carolina and Tennessee. On the Billboard Insider podcast they, talk about the importance of sales, being independent in a world dominated by the big three, cloud-based tools for […]
Clear Channel stock has risen 16% to $2.60 in two days on news that managers and directors are buying shares. Americas CEO Scott Wells, CFO Brian Coleman and Board Member Ben Moreland bought shares two days ago. CFO Brian Coleman and Board Member Andrew Hobson bought shares yesterday. The purchases […]
