Digital Signs

C&S Saves $30,000 on Digital Billboard with Watchfire/Blip Incentives

C&S Outdoors owns 3 billboards in Alabama.  C&S saved $30,000 on the upfront cost of a digital sign by using an innovative partnership between Watchfire and Blip.  Insider talked with Grant Cox, manager of C&S Outdoors about the plan. Grant tell us a little bit about your digital sign project. […]

Have You Cleaned Your Digital Billboards?

Did you know you should clean your digital billboards every four years?  That’s the word from digital billboard maker Daktronics.  Insider talked with Joni Schmeichel, Daktronics Out of Home Strategic Marketing Manager about cleaning digital billboards. Joni, how often do you recommend cleaning a digital billboard. We suggest a cleaning […]

More China Tariffs

Prepare for a price increase on your Chinese-imported LED’s and digital billboards.  This week the Trump administration proposed a new 10% tariff on  a 195 page list of chinese imports.     Here’s the tariff picture in three numbers. $426 billion.  Chinese imports to the US. $34 billion.  Chinese imports subject to […]

Clear Channel Airports Wins 5-Year Renewal with Fort Lauderdale Hollywood Airport

Ft. Lauderdale, FL  – – Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), an indirect subsidiary of iHeartMedia Inc., today announced it won a five-year renewal with Broward County’s Fort Lauderdale Hollywood International Airport (FLL) to provide a new state-of-the-art digital advertising network. The new agreement began […]

Comstor installs its 1st digital billboard.

This is the second article in a three part series on an independent out of home company’s experience installing its first digital billboard.  Comstor Outdoor has a 400 face plant in Ohio and Indiana.  Comstor just installed its first digital billboard.   We previously interviewed Comstor Marketing Executive Eddie Saunders Jr […]

Tariffs in effect on Chinese LED’s

If you’re buying a digital billboard soon you might want to ask your digital billboard company what impact, if any, will occur from the imposition of the first round of Chinese tariffs. LED’s, the building block for digital billboards, were on the list of items which faced a 25% import […]

Albuquerque Selects Clear Channel Digitals to Broadcast Emergency Alerts

June 28, 2018   New York, New York – Mayor Tim Keller and Clear Channel Outdoor Americas  (CCOA)  (NYSE: CCO), a subsidiary of iHeartMedia Inc., today announced that the City of Albuquerque has chosen Clear Channel Outdoor’s digital billboard network to display real-time emergency alerts throughout the metropolitan area. The new […]

Hurricane Season: Minimize Impact to Your Digital Billboard

A great reminder from Daktronics on preparation in advance of the coming hurricane season. Thanks for letting Insider reprint. Minimize impact during a hurricane and then bring your billboard back online as quickly as possible. Daktronics OOH Advertising on June 20, 2018 Hurricane season has arrived, and it’s very important to […]

Pending Tariff Impacts Digital Billboards.

“No one in the US makes LED’s so what the hell are we protecting.”  – A US digital billboard manufacturer on the impending LED tariff. The escalating US-China trade war may be coming to a digital billboard near you.  Earlier this week the Trump administration released an updated list of […]