LAS VEGAS – Adomni, an open online platform to find and buy digital out-of-home advertising, announced today a partnership with IBOUSA that enables their billboard owner associates to seamlessly list and sell their unsold DOOH inventory on Adomni’s marketplace. For the first time ever, advertisers can perform searches by location, […]
Next time someone tells you that they’re against digital signs because they don’t want their city to become Las Vegas ask them if they’d like their city to become like Dayton. The National Center for Missing and Exploited Children sent out this tweet this week. A Dayton, Ohio teenager who […]
By Cheng Qian, Chief Product Architect You probably have a great digital location opportunity that checks off all the boxes: Great potential lease deal Great impressions count Great approach and read Great fit with regulatory and permitting requirements Except it’s too close to a light-sensitive area… SITELINE™, by Media Resources, […]
Ashby Street Outdoor plans to remove 16 billboards, representing 5,560 square feet of static space to add seven digital faces throughout the City of Bentonville Arkansas as reported by the Democrat Gazette. Bentonville Arkansas first permitted digital billboards in 2010. The ordinance originally stated that to add one digital screen […]
Daktronics reported financials for the first quarter of fiscal 2019 (3 months ended July 28, 2018). Sales declined 11% to $154M for the quarter. Net income declined 45% to $4.6M for the quarter. Daktronics CEO, Reece Kurtenbach led off his portion of Tuesday’s earnings call by stating: “Our first quarter financial results […]
Darlington County (South Carolina) changed its sign ordinance to allow digital billboards; the new ordinance was approved August 13. Those advocating updates to local controls to keep pace with technology will find model components in the Darlington County. Here’s how the county changed its ordinance: The county added a definition […]
Grey Vick of Vick Outdoor used his digital billboards to announce the birth of a son. He tells Insider: “We got lots of hits online and social media with the photos of our new baby!! We ran him on 3 of our digitals after he was born! Got a couple […]
C&S Outdoors owns 3 billboards in Alabama. C&S saved $30,000 on the upfront cost of a digital sign by using an innovative partnership between Watchfire and Blip. Insider talked with Grant Cox, manager of C&S Outdoors about the plan. Grant tell us a little bit about your digital sign project. […]
Did you know you should clean your digital billboards every four years? That’s the word from digital billboard maker Daktronics. Insider talked with Joni Schmeichel, Daktronics Out of Home Strategic Marketing Manager about cleaning digital billboards. Joni, how often do you recommend cleaning a digital billboard. We suggest a cleaning […]
Prepare for a price increase on your Chinese-imported LED’s and digital billboards. This week the Trump administration proposed a new 10% tariff on a 195 page list of chinese imports. Here’s the tariff picture in three numbers. $426 billion. Chinese imports to the US. $34 billion. Chinese imports subject to […]
