Insider saw the recent press release announcing the teaming up of two Chattanooga, Tennessee based OOH companies, PlainView LED and Vincent Printing. Their agreement allows Vincent Printing to promote and sell PlainView LED digital displays within its various customer and distribution channels. Insider thought it was an interesting partnership so […]
Our recent interview on steel prices with Jon Odom at Productivity Fabricators created a good deal of feedback including updates on other components and raw material shortages from manufacturers serving OOH. Formetco noted that most digital devices use chips and that the chip shortage is impacting digital billboards. Insider spoke […]
Agreement Provides for Exclusive Local Sales for Country’s Largest Digital Cartop Network, Uber OOH NEW YORK and LAS VEGAS, June 10, 2021 /PRNewswire/ — CUMULUS MEDIA (NASDAQ: CMLS) announced today that it has executed an agreement with Adomni, a programmatic advertising platform with 460,000 out of home digital screens nationally, to be its exclusive sales partner […]
NEW YORK (June 10, 2021) – Vistar Media, the leading end-to-end programmatic ecosystem for digital out-of-home (DOOH), today announced it can now measure moving inventory, including taxi and rideshare tops, alongside non-moving OOH media types in the U.S. across media owners including Curb, Firefly and Lyft. Driven by the rise in taxi and […]
Daktronics OOH marketing strategist Joni Schmeichel talked about out of home advertising trends on the May 26 Daktronics Experience podcast. Some of the highlights. Out of home is more than billboards Traditionally a lot of people think about roadside billboard displays…But it’s also eye level type advertising, roadside, on the street, […]
WIth the news of Burkett Media’s sale of assets in San Antonio to Outfront Media, Insider reached out to Max Drachman at Kalil & Co. for details on the transaction. How many digital boards did Burkett Media sell To Outfront? This deal consisted of four premier digital displays in a […]
OAKLAND, CA: June 3, 2021 — Rockbot, the company that created the revolutionary smart music and TV platform for businesses, is expanding into airports and teaming with Clear Channel Airports (CCA), the leading airport media provider in the U.S. In airports where CCA was providing video content on in-airport TV […]
June 1, 2021 – Oakville, Ontario: Media Resources Inc. is excited to announce a further investment into their VISIONiQ LED Display platform with the formation of a dedicated Division focused on the development, marketing and sales of its’ VISIONiQ TruViewTM indoor & outdoor fine pixel pitch product line. The new […]
WASHINGTON D.C. (May 25, 2021) – The Out of Home Advertising Association of America (OAAA), today released its first “OAAA Digital Video Out of Home (VOOH) Buyers’ Guide” to help advertisers navigate the VOOH landscape and take advantage of the medium’s benefits. With the country emerging out of the pandemic […]
Intersection’s Chief Revenue Officer Michael Rosen talked with Billboard Insider about how transit advertising is recovering from covid. What do we know about transit ridership and how it is recovering from Covid-19? Cities are seeing a recovery at a rapid pace as weather turns warmer, vaccinations increase and new guidelines […]
