Steve Richards is the President & Partner at Mile High Outdoor & Pacific Outdoor and Chair of the OAAA Legislative Committee A clear winner in the 2020 election is out of home media. Political customers bought more out of home ads than ever Out of home displays were employed […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
The OBIEs celebrate the best in OOH creativity and innovation––whether complex, layered storytelling or simple, reductionist campaigns––meant to stop time for a moment. It’s no wonder OOH remains the creatives’ favorite medium. Never in the OBIEs’ illustrious history have we seen a year like 2020. Our beloved industry became […]
This month Daily Billboard Blog is showcasing three action shot ad creatives helping a trio of brands from different industries stand out in a big way in the city skyline. The first eye-catching example is for energy drink Red Bull spied along West Hollywood’s Sunset Strip in July 2011. This giant-sized […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork provided by Billboard Insider using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. […]
NEW YORK, Nov. 4, 2020 /PRNewswire/ — OUTFRONT Media Inc. (NYSE:OUT) is proud to announce Daniel Moran, Dinesh Boaz, Valentina Elegante and Danny Potts with Future First Studio, as the winners of the 2020 OUTFRAME competition. OUTFRAME was created to celebrate the artists of adland and showcase their non-commercial art while building excitement for designing for out of […]
Shoutouts to Adams, Lamar and Primary Media for running positive messages encouraging people to vote. [wpforms id=”9787″] Paid Advertisement
On last week’s OAAA roundtable OUTFRONT CMO Jodi Senese highlighted how the Absolut campaign which is running on OUTFRONT digital billboards in Detroit and Philadelphia takes advantage of the flexibility and targeting of digital billboards. I saw something today actually that I thought was pretty cool. Absolut has digital billboards […]
In September Vita Coco launched a billboard contest to let recent graduates and aspiring designers compete to design a billboard. The winning designer was awarded a job as a junior designer with Vita Coco. The company had some fun with the award while running the award announcement in Times Square. [wpforms […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
