Next week Billboard Insider will release updated out of home website rankings. Today Starting Gate Marketing’s Steve Crayne talks about how to design an effective out of home company website. How did you get involved in designing out of home company websites? I was introduced to the OOH industry by […]
Did you know: The Tri-Cities is the region comprising the cities of Kingsport, Johnson City and Bristol in Northeast Tennessee and Southwest Virginia. Tri-Cities, Tennessee/Virginia is in the 99th largest DMA in the United States with a population of approximately 708,225. This week’s Geopath market spotlight focuses on the Tri-Cities, […]
Company: Carter Outdoor Market: Florida Headquarters: PO Box 3648, North Fort Meyers, Florida 33918 Phone: 239-543-1110 Email: info@carteroutdoor.com Carter Outdoor was founded in 1956 and has 300 billboard locations in Southern Florida. The firm’s plant consist primarily of 10.6 by 36 monopole billboards in the Fort Myers/Naples area and 14 by 48 monopole […]
West Virginia out of home executive Jack Kenna Arnett passed away on December 24, 2019. Arnett worked for Kanawha Valley Advertising for 44 years, rising to the post of Executive Vice President and General Manager. He was also an owner of Allegheny Poster Advertising Company. Arnett was active in the […]
Company: Carroll Advertising Company Market: Massachusetts, New Hampshire, Rhode Island. Headquarters: 1022 Morrissey Blvd., Boston, MA 02122 Email: john@carrolladvertising.com Phone: 617-282-2100 Carroll Advertising Company, Inc., was started in 1996 by John Carroll with three billboard faces. The company has grown to include a division of digital advertising and poster displays targeting […]
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
Some advertising contracts allow an out of home company to declare the future amounts due if a client defaults. Vincent v Grayson suggests that you’ll have a hard time recovering future amounts owed when a contract defaults unless you can prove actual damages. Here are the facts. In July […]
In New York, technology-driven, Out-of-Home (OOH) media agency Project X has released an interactive analytics suite through which advertisers can monitor the performance of their OOH ad campaigns. Project X provides access to every format of OOH inventory (digital and traditional) across the US, combining technology and data-enabled solutions to […]
Company: Cameron Outdoor Markets: North Carolina Headquarters: 805 Trade Street NW Suite 101, Concord, NC 28017 Phone: 704-825-8679 Cameron Outdoor operates a digital billboard off I-85 less than half a mile from the city of Charlotte. The unit is 5 feet off the right of way and is the closest digital billboard to the […]
Did you know: Syracuse is a “super-green” city with top rankings in National Geographic and Popular Science. The tallest building in Syracuse is the State Tower Building. This week’s Geopath market spotlight focuses on the Syracuse DMA. Infographics for the top DMAs and much more are available to Geopath members […]
