NEW YORK, February 26, 2020 – DPAA, the leading global organization driving all digital advertising and content outside the home, announced today that the 2020 Video Everywhere Summit will be held Tuesday, October 13 at a new premier venue: Pier Sixty on Manhattan’s Hudson waterfront. The event will once again […]
Company: Driggers Outdoor Markets: Louisiana Headquarters: 1440 Goodwin Road, Ruston, LA 71270 Phone: 318-251-0244 Driggers Outdoor has over 100 sign locations in Louisiana stretching along I-20 as well as I-49 south from Shreveport. The company is an operator associate of the IBOUSA. Rodney Driggers is the company’s President. Rodney, how did you enter […]
Jesse London has 25 years experience in media sales including 20 years selling out of home. Last week he he gave 6 tips for sales call preparation. Today he highlights 6 traits to succeed in out of home sales. You can reach Jesse at jesselondon1@gmail.com. What are 6 traits needed […]
Company: DTO Advertising. Market: Texas Headquarters: 4200 Old Omen Rd, Tyler, TX 75707 Phone: 903-520-4122 DTO Advertising operates 10 structures with 34 faces in Eastern Texas. The signs are 8×24, 10×24 and 10×30. The company is run by Dennis and Kelli Thompson. [wpforms id=”9787″] Paid Advertisement
Want to earn a return of 16-44%/year on your money? Retrofit your holophane billboard lights to high efficiency LED’s. Insider has achieved a 37% return on capital and a 44% return on capital by retrofitting billboards to high efficiency lights. This summer Insider converted 3 two sided billboard structures to […]
Geopath has a wealth of data which can provide you insights to run your out of home business better. Want to target specific audiences with out-of-home, or learn more about advertisers in key industries? We can help with both, and much more here at Geopath. For today’s Geopath Spotlight, let’s […]
Company: Doyle Media, LLC. Market: Georgia Headquarters: Dalton, Georgia Phone: 706-217-7715 Email: doylemedia@live.com Doyle Media operates three 14 by 48 billboard structures with 6 faces along I-75 in Georgia at Exit 306. The company was started in 2013. [wpforms id=”9787″] Paid Advertisement
Three lessons in Viacom v Wixon Jewelers: (1) Beware of breaches in multi-year ad contracts. (2) Testify carefully because what you say may be used against you. (3) Thank goodness for appellate courts. Here are the facts. In 2005 Viacom signed three one year sales contracts with Wixon Jewelers […]
Imitation is the sincerest form of flattery. Last week the Customs department intercepted a shipment of 1,088 counterfeit Watchfire LED screens having an estimated value of $1.5 million had the screens been genuine. The screens were confiscated at the International Falls Minnesota port of entry. Insider’s take: One more reason […]
Industry leaders from Vita Coco and Postmates have been named as keynote speakers by Geopath for the 2020 Out of Home Media Conference & Expo this April. Brittany Harshbarger, senior media manager at Vita Coco, will detail the brand’s “Impossible to Hate” campaign, which was included in over 2,100 placements […]
