WASHINGTON D.C. (February 16, 2021) – The Out of Home Advertising Association of America (OAAA), the national trade association for the entire out-of-home (OOH) and digital OOH media ecosystem, today announced a joint diversity, equity, and inclusion (DEI) initiative in partnership with Geopath, the not-for-profit organization that provides the industry-standard measurement […]
Business
Company of the Day: Stillaguamish Outdoor
Company: Stillaguamish Outdoor Media Markets: Washington Headquarters: 3322 226th St NE, Arlington, WA 98223 Email: abrown@stillaguamish.com Phone: 360-572-3077 Stillaguamish Outdoor Media owns 5 digital billboards on land owned by the Stillaguamish Indian land along I-5 and Highway 530 in the state of Washington. Andy Brown is the firm’s accounts manager. Washington […]
5 Reasons to Invest in Better Sign Pictures and Video
By John James, Signbird Many out of home companies don’t allocate enough resources to help their sales team impress potential advertisers. Quality photos and sign video pay for themselves. Here are a 5 reasons why you should invest in better sign pictures and video. It Makes You An Expert A […]
Company of the Day – Statler Billboards
Company: Statler Billboards Markets: Pennsylvania, West Virginia Headquarters: Greensburg, PA Phone: 724-539-7716 Email: kevin@statlerbillboards.com Statler Billboards is a local, family owned business operated out of Greensburg Pennsylvania. Originally started in 1990 by Bob and Scott Statler, the company has grown to include many markets around Pittsburgh. Eventually, the second generation […]
Billboard Insider Publishes “In Their Words: Out of Home Executives Talk About Out of Home”
If you are in the out of home industry or thinking of entering the out of home industry you need In Their Words: Out of Home Executives Talk About Out of Home. This 147 page guide contains excerpts from interviews with 173 out of home executives at 150 out of […]
WBEZ on What’s Up With All Those Billboard Ads For Lawyers?
Last week OAAA’s Anna Bager and Billboard Insider’s Dave Westburg were interviewed by WBEZ for a podcast titled What’s Up with All Those Billboard Ads For Lawyers? Here’s what they said. OAAA CEO Anna Bager on why lawyers like billboards When you’re driving down the highway you’re not on your […]
Company of the Day: Stellar Outdoor
Company: Stellar Outdoor Advertising Markets: Ontario Address: 3080 Yonge Street, Suite 5012, Toronto, Ontario M4N 3N1 Email: info@stellaroutdoor.com Phone: 800-268-0099 Stellar Outdoor Advertising operates a network of 500 billboards in Ontario. The company was formed by the merger of Annis-way Signs and Specific Hi-way Signs in January 2012. Sara Hunkley […]
Billboard Insider Classifieds February 13, 2021
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
Trailhead Buys Ike Wingate’s Tennessee Assets
Trailhead Media has purchased Wingate Media’s Tennessee billboards (excluding Nashville). Readers are asking Insider about Trailhead. The company keeps a low profile and flies below the radar. Here’s what Insider knows. Low profile. Trailhead avoids interviews and asks sellers and investment bankers not to talk. The Trailhead Media website contains […]
Harris Poll shows increased visibility of out of home.
WASHINGTON D.C. (February 10, 2021) – Increased appetites for outdoor and shared experiences are leading consumers to: hit the highways and seek out of home activities, notice their surroundings with fresh eyes, take comfort in public safety messaging, and embrace new contactless technology. At the same time, digital device burn […]