Business

Lindmark Outdoor Makes Inc 5000 Fastest Growing Private Companies

NEW YORK, August 12, 2020 – Inc. magazine today revealed that Lindmark Outdoor Media, LLC is No. 3,041 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most […]

How OOH Influences Back-To-School Shoppers

With the largest reach of any media, OOH serves as a powerful marketing tool, especially for traditional brick-and-mortar and online retailers. The rapid growth of data analytics has further enhanced OOH’s ability to power retailers’ success by delivering ad messages to the intended target audiences through the most relevant OOH […]

Chris Cowlbeck on managing through Covid and what’s new at IBOUSA.

In addition to running Oklahoma based LOOK Billboards Chris Cowlbeck is General Manager of the  Independent Billboard Operators Operators USA.  Insider caught up with Cowlback earlier this week. How has Covid impacted Look Billboards.  It’s been more of a mind game dealing with the way the media and politics has […]

Lafoy on acquisitions: We’re looking now.

Today’s podcast guest is Scott Lafoy a 35 year out of home veteran and CEO of Link Media Outdoor says Link Media is always looking for acquisitions and it’s looking now.  Here are the highlights of our conversation. Talk about your career and why you came to Link Media. I […]

Geopath Updates DMA reports

Geopath’s DMA report dated 8/10/2020 shows that average daily miles travelled for July 27-August 2, 2020 is flat or slightly up in 115 markets and down slightly in 95 markets.     In most markets average daily miles travelled is close to normal.  Here’s the graph for Chicago. The Geopath report […]

Company of the Day – M&M Outdoor

Company:  M&M Outdoor Inc. Headquarters: 6473 Cherokee Drive, Indian Head Park, IL  60525 Market: Chicago, Illinois Phone: 708.784.0886 M&M Outdoor offers 23 Billboard locations & wallscapes all around the metro Chicago, Illinois area. Their inventory includes locations near Wrigley Field and the United Center. M&M Outdoor is a member of Geopath and OAAA. […]

New York Times Accurate and Informed on Out of Home

After Taking a Pandemic Hit, Billboard Ad Companies See Signs of Hope.  When it comes to out of home the New York Times is accurate, informed and up to date.  Things have been bad but they are getting better.  Urban and transit systems still have a ways to go. Much […]

Company of the Day: Logan Outdoor

Company:  Logan Outdoor Markets: Florida Address:  1716 W. Lemon St, Tampa, FL  33606 Email: info@loganoutdoor.com Phone: 813-253-3367 Logan Outdoor operates a billboard plant with 133 faces in Central Florida, including Tampa, St Pete, Clearwater and 7 surrounding counties. Lelia Clewis is the company’s President. [wpforms id=”9787″] Paid Advertisement

Sean Reilly: Small and middle markets doing better than larger markets.

It’s good to own small and middle markets was how you could summarize Lamar CEO Sean Reilly on yesterday’s second quarter earnings call.  Here are some other Reilly comments. Improving sales At present our pacings are showing sequential improvement every month…that implies full year revenue decline for 2020 of approximately […]

Urban IQ Appoints Scot Nemeroff National Sales Director

Urban IQ, a leading independent DSP (Demand Side Platform) in Digital Out of Home advertising, today announced that 20 year advertising veteran Scott Nemeroff has joined the company as National Sales Director. Most recently he was a Senior National Account Manager for AllOver Media, a leading OOH media owner. Nemeroff […]