Business

Company of the Day: Maloney Outdoor

Company: Maloney Outdoor Markets: Kentucky, Indiana Headquarters:  PO Box 4849, Louisville, KY  40204 Phone: 502-584-5512 Email: info@maloneyoutdoor.com Maloney Outdoor is a family owned local billboard company serving Louisville Kentucky and Southern Indiana including New Albany, Clarksville, Jeffersonville, Floyd County and Clark County.  The company’s products include Expressway Bulletins, Billboards on Major Roads in Louisville and […]

Canadian Tech Company Uses OOH in Silicon Valley to Recruit Talent

If you live and work in Silicon Valley, you might have seen this billboard, which is a part of a $100,000 campaign led by Canadian tech innovation company Communitech. Canada’s innovation ecosystem could benefit from U.S. tech workers seeking alternative options. Learn how Canadian startups can access great talent south […]

Lamar Advertising Building New Las Vegas Digital Celebrating City’s Westside

Baton Rouge, LA – August 24, 2020 – Lamar Advertising Company (Nasdaq: LAMR), one of the largest outdoor advertising companies in the world, today announced that, through its ongoing partnership with the City of Las Vegas, it will build a new informational digital advertising sign, or Parquee®, created specifically to […]

Company of the Day – MV Outdoor

Company: Marin Ventures Outdoor Markets: Northern California Headquarters: 1325 Howard Ave, Suite 816, Burlingame, CA  94010 Phone: 650-343-4789 Email: information@marinventuresllc.com Marin Ventures is a privately held outdoor advertising company which owns high impact, interstate freeway locations in Northern California.  The company’s trade name is MV Outdoor.  The company is run by Grant Leschin.    […]

Anna Bager: We’re the largest broadcast medium that there is.

OAAA President and CEO Anna Bager was on the Local marketing trends podcast last week.  Some of her comments. On recovering from the pandemic We really retained traffic very well.  It wasn’t like people weren’t allowed to go out of their houses.  No…they were still going out of certain things.  […]

OOH Provides Solutions for Political Campaigns and Voting Process Challenges

Amid record-breaking ad spend, the 2020 campaign season is approaching its final ten weeks and OOH is playing a larger role than ever. Propelled by improved consumer targeting, the ability to generate earned media, the 24/7 exposure of printed OOH, the flexibility of digital OOH and programmatic options, political ad spend […]

Company of the Day: Manabloom Media

Company: Manabloom Media Markets:  Washington, Oregon Address: POB 626, Milton-Freewater, OR  97862 Phone: 208-953-1202 Manabloom Media operates three billboards with 6 faces in: Walla Walla, WA Touchet, WA Pendleton, OR [wpforms id=”9787″] Paid Advertisement

Billboard Insider Classifieds August 22, 2020

Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider.  I told […]

5 Things About Billboard Imprints

  A reader asked Insider about billboard imprints  – the metal plates which you put up on a billboard to identify it as yours.  Here are Insider’s thoughts. Imprints are great advertising. What store fails to put up a sign?  Billboards are your store.  Put up a sign.  Imprints are […]

Tiffin Metal on Billboard Imprints

A reader asked Insider to write about billboard imprints, the nameplates which identify that a billboard is yours.  Insider talked with Marcia Carroll and Kylene Foster at Tiffin Metal Products to learn more about Billboard imprints. What kinds of imprints do you sell?  We provide imprints in a variety of […]