Author: John Weller

Company of the Day – D.O.T. Outdoor

Company: D.O.T. Outdoor Market: Southern Illinois Headquarters: P.O. Box 938, Huntersville, NC 28070 Phone: 618-679-3100 Email: info@dotoutdoor.com Kurt McLaughlin and John Mulholland are partners in D.O.T. Outdoor and have been in the outdoor advertising business for years, providing customers with the help they need to get their products and services […]

Lamar’s National Alliance Creates Training Partnership with OSHA

Chuck Wigger, who is a Vice President for Safety/Risk Management at Lamar Advertising contacted us about a recent training session they just completed for OSHA personnel in Little Rock, Arkansas.  Being ever curious, we reached out to Chuck for some details on the OSHA training. Chuck, tell us about your […]

Company of the Day – DKOI Digital Signs

Company: DKOI Digital Signs Headquarters: 2642 Rock Ridge Road, Suite B, Rock Valley, IA 51247 Markets: Iowa and South Dakota Phone: 888-995-3564 Email: sales@dkoi.com DKOI Digital Signs is located in Northwest Iowa and specializes in digital signs. Insider had a chance to catch up with GM Tanner De Jager and […]

More on Cracker Barrel

This caught our eye at Billboard Insider yesterday, as we have been following the woes of Cracker Barrel who has been a reliable source of billboard advertising over the years. Steak ’n Shake CEO Sardar Biglari has been a vocal critic of Cracker Barrel’s botched rebranding from the beginning, and […]

Clear Channel Selects Vistar Media as DOOH Technology Partner

New York – September 23, 2025 – Vistar Media, the leading global provider of technology solutions for Out-of-Home (OOH) media and a T-Mobile Advertising Solutions company, today announced that Clear Channel Outdoor (CCO) has selected Vistar as a full-stack technology partner for its U.S. Digital Out-of-Home (DOOH) advertising network. Clear Channel Outdoor will leverage Vistar’s enterprise suite—including […]

Lamar Announces and Prices a Private Offering of Senior Notes

September 22, 2025 BATON ROUGE, La., Sept. 22, 2025 (GLOBE NEWSWIRE) — Lamar Advertising Company (Nasdaq: LAMR) announced today that its wholly owned subsidiary, Lamar Media Corp. ‎(“Lamar Media”)‎, has agreed to sell $400.0 million in aggregate principal amount of 5.375% Senior Notes due 2033 (the “Notes”) through an institutional […]

Capturing Motion: The Role of Traffic Flow in Billboard Marketing

  Billboards are one of the few forms of advertising designed to be consumed in motion. Unlike digital ads that demand clicks or print ads that require still attention, billboards communicate their message in passing moments, whether someone is driving by at 60 miles per hour or stuck at a […]

Company of the Day – DeRose Displays

Company: DeRose Displays Headquarters: 170. E Yorba Linda Blvd. #500, Placentia, CA 92870 Market: Palm Springs, CA Phone: (760) 565-3799 Email: hello@derosedisplays.com DeRose Displays is co-owned by Dwayne DeRose and his son Travis DeRose. Their two structures, one Static and one Digital display target travelers vacationing in the Palm Springs area as well […]

Giant Digital Screen Approved for Granville Entertainment District in Vancouver BC

Vancouver City Council provided the green light to Astral Out-of-Home Bell Media and the building owner to install the screen on the rooftop of the one-story restaurant building at 897 Granville St. City Council initially considered this proposal by Outfront Media Canadian Assets in October 2023, but sent it back […]

AI Startup Shows How OOH Helps on a Very Limited Budget

This is a unusual billboard ad for an underfunded AI company that turned into an effective marketing campaign. You can click on the image below for the full video. San Francisco billboard challenge puts AI engineers to the test https://t.co/rje4C0VRHL via @KPIXTV — John Weller (@JohnWel04552317) September 21, 2025 Alfred […]