Author: John Weller

Lamar CEO Interview

The Greater Baton Rouge Business Report has a Q&A posted with Lamar Advertising CEO Sean Reilly.  Insider provides a link to the article but here are some excerpts.   Sean Reilly is a Harvard and Harvard Law School graduate, his hometown is Baton Rouge and  served as a state representative in […]

Recycling Vinyl

Insider continues to see more innovative ways to re-use vinyls.   Here is a list of several of the companies focused on this creative new industry along with their logo and a link to their web site.   Headquartered in Mendota Springs, Minnesota, Relan says they are on a mission […]

An Update on iHeart’s Debt Problems

Insider has previously reported on Clear Channel Outdoor’s parent company iHeartMedia and their attempts to resolve a dispute with one of their lending groups. iHeart has a May trial date set to try and block a group of lenders from declaring a default on more than $3 billion in loans. […]

Company of the Day: Discover Outdoor

Company: Discover Outdoor Markets: Texas, Oklahoma. Headquarters: PO Box 6351 Paris, Texas 75461 Phone: 903-491-3191 Contact Email:  discoveroutdoor@yahoo.com Discover Outdoor owns 200 faces and 2 digital billboards in Texas and Oklahoma.  Discover has billboard locations in the following cities: Greenville TX, Commerce TX Paris TX Sulphur Springs TX Winnsboro TX McKinney TX Bonham TX Hugo […]

Feds Want To Investigate RADAR

Senator Charles Schumer is calling for a federal investigation into Clear Channel’s latest effort to target billboard ads to specific consumers.  CBSNews is reporting that Schumer has dubbed Clear Channel Outdoor Americas’ RADAR program “spying billboards,” warning the service may violate privacy rights by tracking people’s cell phone data via the ad […]

Fresno Looking At Digital

The Fresno, CA city council agreed this week to pursue the idea of putting electronic billboards along Highway 41 at Woodward Park, and at other parks and city properties. The city would make money on the deal, and in exchange for double-sided electronic billboards at five locations, 50 static billboards throughout the […]

YouGov And Outdoor’s Bright Future

Some new data from YouGov demonstrates the growing power of interactive billboards and their ability to reach young and old people. New data from YouGov Profiles suggests  around one in two people both notice billboards at the side of the road and agree that billboards showing dynamic content, such as breaking […]

Brilliant Billboards

HubSpot has an article talking about the positive evolution of billboards as an advertising medium.  They go on to say that new technologies and an inventive way of approaching how to use OOH advertising have resulted in examples of advertising that defy any negative feedback directed towards billboards. They provide seven examples […]

Natchez Reviewing Ordinance

Add Natchez, Mississippi to cities that are reviewing their sign ordinance.  The Natchez Democrat reports that the Board of Aldermen have place a moratorium on billboards as they review the city’s sign ordinance.  The City Planner considers the current ordinance to not be a strict as compared to other cities.  The […]

Students Compete To Create Billboards

The Sandusky Register reports about a group of fifth grade students at Danbury and Port Clinton who had the opportunity to compete in an OSS Solid Waste District’s Billboard Contest recently.  The students had two months to design their own billboard using the theme of recycling or litter prevention. The contest […]