Author: John Weller

Company of the Day – Riley Outdoor

Company:  Riley Outdoor Headquarters:  704C Plaza Blvd. #106, Kinston, NC 28501 Markets: Signs located throughout Eastern North Carolina  Phone: 252-527-2223 Email: RobertMoore@RileyOutdoor.com Robert Moore, President of Riley Outdoor also has an ownership interest in Patriot Outdoor  which he co-owns with Warren Stancil of Interstate Outdoor. Riley Outdoor was started in August […]

OOH, Search Boost US Ad Market

An OAAA Special Report Driven by OOH and search, advertising sales in the US reached an all-time high in 2018, according to a new study by MAGNA. Advertising spending grew by almost 10 percent to $212 billion. The best performers of the year, according to the report, were paid search (ad […]

A Quarter of Top OOH Spenders are Major Tech Brands

By Steve Nicklin, Vice President of Marketing, OAAA OAAA has released the 2018 MegaBrands report, a comprehensive review of the largest national advertisers. The report reviews the top 100 OOH advertisers and top 100 total media advertisers, along with their ad spend by medium, and ad agency relationships. Of the […]

Company of the Day – Revelation Outdoor Management

Company: Revelation Outdoor Management Headquarters: 420 South Hill Street, Buford, GA 30518 Markets: Georgia, South Carolina Phone: 770-831-3984 Email: morganh@revelationom.com Revelation Outdoor comprises two companies, Trinity & Diamond Outdoor.  Founded in 1997 by Morgan Hudgens and Senator Ralph Hudgens, Diamond Outdoor currently operates just over 100 faces in metro Atlanta and […]

Billboard Insider Classifieds April 6, 2019

Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider.  I told […]

Company of the Day – Rapid Outdoor Advertising

Company: Rapid Outdoor Advertising Headquarters: 151 Goldminers Rd., Tellico Plains TN 37385 Markets: East Tennessee Phone: (423) 380-8266 Email: shane@rapidoutdoor.com Rapid Outdoor is a locally owned and operated billboard company proudly serving East Tennessee.  Shane Eddleman is the President.   [wpforms id=”9787″]   Paid Advertisement

New Research Puts OOH Media Under a Microscope

My Turn: By Nancy Fletcher OAAA President and CEO Someone asked me what I’m looking forward to at the OOH Media Conference + Expo in Las Vegas next month. Plenty, because the agenda is a stacked deck. An ace in that deck is new national advertiser research that tells us: What our […]

Company of the Day – Red Rock Outdoor

Company: Red Rock Outdoor Headquarters: 133 West 25th Street, 3rd Floor, New York NY 10001 Market: New York City Phone: 212-404-2758 Email: info@redrockoutdoor.com Red Rock Outdoor is a New York based Out-of-Home company providing a full array of OOH products to the New York Area.  Those include: Wallscapes Bulletins Food […]

Judges Rejection of Association Health Plans and the IBOUSA

Many of you might have seen the stories at the of last week  where a federal judge in Washington ruled the Trump administration’s push to make health insurance plans available outside the Affordable Care Act that avoid the requirements of the health-care law was illegal, calling the efforts “clearly an […]

Publicis’ Rishad Tobaccowala to Present at OOH Media Conference

Tobaccowala Will Reveal Ad Community’s Perception of OOH Based on Interviews, Surveys Washington, DC (April 1, 2019) – Rishad Tobaccowala, chief growth officer of the Publicis Groupe, will address attendees of this year’s OAAA\Geopath OOH Media Conference + Expo, to be held at the Aria Las Vegas May 20-22, 2019. […]