Our Saturday Selfie is from Kevin Gephart. Since Kevin c0-authored the book, he knows the importance of having a valuable resource nearby at all times. You can hear him talk about The Ultimate OOH Sales Guide this coming week on our podcast. Interested in learning more? Order Your Copy Here! […]
Author: John Weller
Billboard Insider Classifieds June 18, 2022
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
Happy Fathers Day From Bad Dad!
With Father’s Day this weekend, Insider thought a little Dad levity was appropriate for this Friday. Enjoy! Happy Fathers Day! [wpforms id=”9787″] Paid Advertisement
Tips to Sell OOH Ads from Your Website
By Chase Taake, Content Editor at SignBird Websites are a fantastic tool to present your company’s brand, as well as highlight your inventory to potential advertisers. In 2022, your website can be the difference maker with how advertisers perceive your company, and the strength of your billboard inventory. The […]
MRC Announces Contract Extension for Ivie
New agreement extends George Ivie’s term as MRC Executive Director and CEO through 2027 New York, NY (June 15, 2022): The Media Rating Council (MRC) announced today that Executive Director and CEO George W. Ivie has agreed to a new five-year contract extension. This extension to his current contract means […]
Company of the Day – LinBerg Billboards
Company: LinBerg BillboardsMarkets: OklahomaHeadquarters: Shawnee, OklahomaPhone: (405) 412-8096LinBerg Billboards is an Oklahoma owned media and billboard advertising company. Wes Romberg II is the company owner. [wpforms id=”9787″] Paid Advertisement
Group M Updates 2022 Revenue Growth With Mid-Year Breakdown
Group M released its mid-year 2022 revenue forecast this week for both global and US markets. Here are some highlights from the US markets. You can read the full report at this link. 2022 U.S. MID-YEAR ADVERTISING FORECAST BREAKDOWN Data from the U.S. Bureau of Labor Statistics (BLS) has shown […]
What Happens After The Judgement? – A Conversation With The Plaintiff
Yesterday’s SignValue article on the Peterpank Diner Properties, LLC and Ram-Pank v. Wawa, Inc and RETLAW 967 generated strong reader interest. Insider decided to seek some additional perspective and reached out to Ricard Marques, an investor and principal in VinylWorks, who through Ram-Pank LLC. was one of the plaintiffs in […]
Company of the Day – LightPoint Impressions
Company: Lightpoint Impressions, LLC Markets: Oklahoma, Texas Address: Charlottesville, VA Phone: 214-348-4317 LightPoint Impressions operates a 14 by 48 trivision in Oklahoma City, Oklahoma and a 14 by 48 trivision in El Paso, Texas. Chris Kopf and Don Woodsmall are the firm’s principals according to Linked In. [wpforms id=”9787″] […]
SignValue Defines Visibility for NJ Court – What is a “Billboard Viewing Area?”
The visibility of a billboard is defined not just by the surface of the sign, but by the lease and easement protections encumbering the land. That’s the lesson of Peterpank Diner Properties, LLC and Ram-Pank v. Wawa, Inc and RETLAW 967. Here are the facts of the case. Outfront Media […]























