Author: John Weller

OAAA Sales Tip

Courtesy of the OAAA. Media Audience Fragmentation Provides Opportunity For OOH In its 2016 annual Pew Research State of the News Media Report, the Pew Research Center documented that 2015 was another year of alarming declines for newspapers — the worst since the 2008-2009 recession. The other local medium suffering […]

Company of the Day – Dangerfield Outdoor

Company:  Dangerfield Outdoor Markets: Atlanta, Georgia Headquarters: 245 University Avenue SW, Atlanta, GA  30315 Phone: 404-418-8417 Dangerfield Outdoor operates a billboard plant with 5 static faces and 1 digital face in Atlanta, Georgia. Two of the faces are 20 by 60, 2 of the faces are 19 by 48 and two […]

Billboard by Elco students intended to save lives

A group of Elco High School students were recognized after winning a billboard contest sponsored by The Center for Traffic Safety and State Farm. The competition was open to all Lebanon County students. The “No Excuses” campaign, sponsored by The Center for Traffic Safety, invited Lebanon County students to create a billboard […]

Company of the Day – Crossroads Outdoor

Company:  Crossroads Outdoor Headquarters: 2487 South Michigan Road, Suite E, Eaton Rapids, MI 48827 Market:  Michigan Phone: 231.683.4224 Email: info@crossroadsoutdoor.com Crossroads Outdoor has billboards throughout Michigan and covers, or at least has a presence in 25 counties including the Grand Rapids Demographic Marketing Area (DMA), Traverse City DMA and Flint DMA. Some of the […]

Grand Visual Launches Independent Ad Tech Business for Digital OOH

PRESS RELEASE: 10.04.17 QDOT is the industry’s first independent ad tech business providing smarter campaign management platforms for digital out of home. The award-winning digital OOH production house Grand Visual, is launching an independent ad tech company in a move to roll out its industry-leading platforms and workflow intelligence to […]

Montville Allows One of Two Proposed Digital Boards

Outfront Media had a request last week before the Montville NJ Township Zoning Board to replace two static billboards for new digital billboards.  Tap into Montville reported that a proposal on #1 Route 46 East would replace a two-sided 238 square foot board that had been in place for 60 […]

Company of the Day – CRG Advertising

Company: CRG Advertising, LLC Market: Connecticut Phone: 860-961-4818 CRG Advertising operates 2 digital faces and 9 static faces in Connecticut.  The signs range in size from 10.5 by 22 to 14 by 60.   The firm was founded in April 2009 by Charlie Ghione after stints as an outdoor exec […]

The Billboard Survives

  Thanks to Sara Fischer, Media Reporter for Axios for allowing us to reprint her recent post.  Unlike other traditional advertising platforms like magazines and newspapers, out-of-home advertising such as billboards and subway posters grew almost 7% last year, mostly due to the rapid conversion of static ad spaces to […]

Company of the Day – Cooper Outdoor

Company: Cooper Outdoor  Markets: Texas, Southern Coast, Southeast of San Antonio. Headquarters:  115 Waco, Corpus Christi, Texas, 78401 Phone:  361-882-3088 Email: coopersales@cooperoutdoor.com Cooper Outdoor is a locally owned and operated family business which was founded in 1981.  The company has 500 billboard locations in Aransas County, Bee County, Jim Wells […]

Company of the Day – Cleveland Outdoor

Company: Cleveland Outdoor Market: Cleveland, Ohio Headquarters: 2963 Claremont Rd., Shaker Heights, Ohio 44122 Phone: 216.752.5070 Email: getout@cleoutdoor.com Cleveland Outdoor Advertising is a family owned out of home business started in 1979 by Steve Thompson and Debra Abdalian-Thompson. Steve and Debra continue to operate the business with Steve being in charge of […]