Author: billboardinsider

Company of the Day: Vision Outdoor

Company: Vision Outdoor Markets:   Baltimore, Maryland Address: 1340 Smith Avenue, Suite 200, Baltimore, MD. 21209 Email: info@visionoutdoor.com Phone: 410-779-1223 Vision Outdoor is the Mid-Atlantic’s only independent digital billboard operator with seven (7) faces including one static board in the Baltimore metropolitan area along interstates I-95, I-395 and I-83. Chris Ziolkowski, […]

Cannabis and Out of Home – November 2022

In the November 2022 elections, two new states legalized recreational Marijuana for people over 21 years. Maryland voted 67% approval. Missouri voted 53% approval. Billboard Insider’s take:  This will mean more advertising dollars for the out of home industry in Maryland and Missouri. Expect to see regulations on where a […]

Orange Bank and Jellyfish Launch Programmatic DOOH Campaign on Googles Demand Side Platform

With the assistance of digital agency Jellyfish, Orange Bank has been an active programmatic Digital Out-Of-Home (DOOH) media buyer since December 2021. In the last year, the medium has become a core part of Jellyfish’s digital media strategy for promoting the financial institution’s premium card and consumer credit product offerings. […]

2023 World Out of Home Organization Global Congress June 7-9 in Lisbon

The 2023 World Outdoor Organization Global Congress is scheduled for Lisbon, Portugal on June 7-9 at the Epic Sana hotel and conference centre in the heart of the city. The Congress includes an opening reception, one and a half packed days of presentations and a full social programme including the annual […]

We’re Not a Set-It-and-Forget-it Medium Say Book Your Billboard Owners

Book Your Billboard operates a 35 face billboard plant in the Sioux Falls Area.  The company’s co-owners Doug Muth and Zach Neugebauer were interviewed on the Daktronics Experience podcast.  Some of the highlights. The billboard business isn’t a passive income real estate play Once you’re in it you realize you […]

Times Square Billboard in Censorship Dispute

New York – November 15, 2022: A billboard deemed unsuitable for public viewing by the Motion Picture Association is now on view in Times Square. The advertisement is promoting the short film Governing Body from artist and filmmaker Julia Weist and Archive Films. At issue is the billboard’s use of […]

Rate This Ad by Wes Frick

Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]

Company of the Day: San Diego Outdoor

Company: San Diego Outdoor Advertising Markets:  California Address: 632 S Hope Avenue, Ontario, CA  91761-1823 Phone:  619-202-7431 San Diego Outdoor operates a pedicab, segway, car wrap and walking billboards plant in San Diego.  the company’s ad campaigns revolve around convention sponsorships.   [wpforms id=”9787″] Paid Advertisement

Where’s Waldo Fremont Street Solution

No winners for our Tuesday Where’s Waldo Fremont Street Experience contest.   “Waldo” in the picture was Chris Cowlbeck of the IBOUSA.  He was standing on the far left looking at the camera in the picture which was snapped as Watchfire Signs project manager Robert Wright explained the installation. Cowlbeck says […]

LA boxing live streamed on buildings across the city.

New York, NY (November 23, 2022): FITE and Wally will light up L.A. with world class boxing action live from the ring on Saturday night, November 26th. FITE is the innovative sports and entertainment streamer that recently used Proto hologram to beam Manny Pacquiao live from Korea to L.A. for […]