Author: billboardinsider

Company of the Day: Arrow Signs and Outdoor Advertising

Company: Arrow Signs & Outdoor Advertising Headquarters:  4545 N. Alby St., Godfrey, IL 62035  Markets:  Missouri Phone: 618.466.0818 Email:   info@arrowsignsinc.com Arrow Signs is a third generation sign business that began in 1980 in the basement of Lance J Demond with nothing more than a paint brush and a can of paint.   The company […]

OAAA Asks Feds to Clarify New OSHA Rule

  By Ken Klein, Executive Vice President, Outdoor Advertising Association of America A new federal rule affecting billboard climbers took effect January 17, 2017. As an immediate step on behalf of the billboard industry, OAAA asked the US Department of Labor to clarify key parts of the complex new rule. On […]

Pasco, Florida agrees to digital billboards.

The Tampa Bay Times reports that the Pasco County Commissioners have agreed unanimously to let out of home advertising companies convert static billboards to digital billboards. The number of digital signs is capped at 37. For each new digital sign the out of home companies must remove six existing signs […]

2 words not 3

By Chris Cowlbeck We cram as much as we can into a flyer, document, brochure, yellow page or paper ad, knowing that more is better – we have to “get our money’s worth”.  It’s easy to do – just write down everything you can think of and send to the […]

Formetco’s Poage on OSHA Fall Safety Rules

OSHA’s 1,200 page fall safety rule revision took effect January 17, 2017.  We’ve posted a detailed OAAA analysis of the rule.  Here’s Formetco’s Director of Safety Jim Poage summarizing the key aspects of the rule. What does the new rule say The new ruling says that any time that you’re […]

Company of the Day: Arnold Outdoor

Company:   Arnold Outdoor Markets: Oklahoma. Headquarters: 5121 N Sante Fe, Oklahoma City, OK  73318 Phone: 405-620-5708 Arnold Outdoor was started in 2000.  The company has digital signs, bulletins and posters across the state of Oklahoma.  The company has a number of locations which serve Oklahoma City’s hispanic community.   […]

Grid Tied Solar Power Billboards

Insider is running a series on solar power and billboards.  Last week Kevin Conlin, the President of Autonomous Power Solutions gave an intro to solar energy and billboards.  Today he talks about grid-tied billboards.  Kevin’s firm has done work for Lamar, Clear Channel Outdoor, Ralston Outdoor and Sign-Ads. Kevin, what […]

Nancy Fletcher on the benefits of out of home advertising.

By Nancy Fletcher, President, Outdoor Advertising Association of America. A new report from Deloitte – saying advertising boosts the economy – includes a powerful “kicker” about the benefits of out of home (OOH) advertising. First, the big picture. Deloitte says every euro spent on advertising generates a seven-fold boost to […]

Rate This Board By Out of Home Creative

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average),  3 (average), 4 (very good) or 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating […]

Company of the Day: Arizona Billboard Company

Company: Arizona Billboard Company Market: Arizona. Headquarters: Tanque Verde Road #103, Tucson, AZ  85749 Phone: 877-882-9250 Arizona Billboard Company operates a plant of bus benches, bus shelters, billboards and mobile billboards in Arizona.  The company’s principal markets are: Phoenix Tuscon Nogales Wilcox Green Valley Yuma The company has been in […]