Author: billboardinsider

Batteries – The Heart of a Solar Powered Billboard

This is the third article in our series on solar powered billboards by Kevin Conlin.  Conlin is President of Autonomous Power Solutions.    You can reach Kevin at kconlin@autonomouspwr.com or 281-202-9629. Batteries are the single most important, and least understood, component of any solar powered billboard. Every watt of energy […]

Use drive by video to market your billboards.

Insider spotted a linked in post by Michael Ritz of Clear Channel outdoor featuring video footage of Clear Channel digital billboards in Palm Beach County.  Privacy settings won’t let us show the video directly on our website but if you click on the screen on the right you can watch […]

Company of the Day: Atomic Enterprises

Company:  Atomic Enterprises LLC (aka-Atomic Billboards) Headquarters: 216 N Mosley St #130, Wichita, KS 67202 Market: Kansas, Oklahoma Phone: 316-351-8228 Email:  sales@atomicbillboards.com Atomic Billboards is a leading independent operator and manager of outdoor advertising signage in Kansas and Oklahoma. Atomic manages  more than 40 digital billboards in Kansas and Oklahoma.  The company was started […]

Smartlink Turns 10.

OutdoorLink, Inc. celebrates a decade of serving customers and friends in the OOH advertising industry Company:  OutdoorLink, Inc. Product:  SmartLink System Headquarters:  3058 Leeman Ferry Road SW, Huntsville, AL  35801 Status:  Privately held, family owned. Founded:  2007 Employees:  26  Phone: 256-885-9768 Email:  DJ@outdoorlinkinc.com Growing from deep roots within the billboard industry, […]

Chaz Fuhrman on Digital Billboard Best Sales Practices

Here’s a summary of a talk Chaz Fuhrman gave on “Best Ad Sales Practices” as part of the Daktronics Work Smarter Webinar series.  Chaz is a senior account manager at Daktronics with 11 years experience in the out of home industry. What benefits does a digital billboard provide to out […]

The Latest Development in Scenic America’s Digital Billboard Lawsuit

When Insider last reported on this case, Scenic America had lost its attempt to overturn federal guidance on digital billboards on appeal and then asked the US Supreme Court to hear the case. Last week, the Supreme Court asked the government and the billboard industry – the defendants — to […]

Company of the Day: Atlantic Outdoor Advertising

Company:  Atlantic Outdoor Advertising Markets: Virginia Headquarters:  PO Box 335, McGayesville Road, McGayesville, VA  22840 Phone: 540-289-5051 Atlantic Outdoor Advertising operates a plant of static billboards, mobile truck side ads, and banners.  The company is a division of Cave Hill Corporation a custom steel fabricator and crane company which was […]

Rate This Board By Greg Callaham

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]

Quakertown, PA to approve monument/digital sign

Intell reports that Quakertown, PA will approve a 20 by 40 monument/digital billboard at State Route 309 and 663 in Quakertown.  The board will be constructed by Catalyst Outdoor.  It will have a brick or stone base topped by three circular digital signs.  Catalyst will landscape the site. The city […]

Autonomous Car Update

Insider couldn’t help smiling at this Forbes article in which equity fund investor Randy Rowe of Green Courte Partners, “an expert in urban real estate” predicts that autonomous cars will wipe out the billboard advertising business.  Insider notes with amusement that Rowe’s company is a lead investor in The Parking […]