Company: Arnold Outdoor Markets: Oklahoma. Headquarters: 5121 N Sante Fe, Oklahoma City, OK 73318 Phone: 405-620-5708 Arnold Outdoor was started in 2000. The company has digital signs, bulletins and posters across the state of Oklahoma. The firm is owned by John Arnold. Paid Ad
Author: billboardinsider
Beacons and Billboards
MediaPost has an article on Beacons and billboards. Vector Media has installed Gimbal beacons in 500 double decker buses which in New York, Miami, Los Angeles and Chicago. The beacons gather info from beacon-enabled smartphones. When a consumer gets within 50 feet of a bus they get a text message […]
Borrell Associates Issues Report on Outdoor Advertising
Borrell Associates has issued a report on the Outdoor Advertising industry. The report costs $995 and can be accessed via the Borrell website. The reports says digital signage accounts for 17% of all billboard sales. Here’s a Borrell infographic which shows that outdoor has grown nicely since 2009. […]
Congressman Attacks Digital Billboards
A congressman from Rhode Island is circulating a letter to colleagues, asking federal regulators to overturn their 2007 Guidance to the states regarding control of digital billboards. US Rep. David N. Cicilline (D-RI) is making these points in his pitch to other members of Congress, asking them to sign a […]
Formetco Hires Jim Leisge as Purchasing Manager
Duluth, GA (June 13, 2016). Formetco, Inc., the largest full-service supplier to the outdoor advertising industry, is pleased to announce the appointment of Jim Leisge as Purchasing Manager. Leisge will coordinate and oversee Formetco’s purchasing department with plans to implement a procurement process that helps improve inventory management and reduce […]
Outdoor Trades At Higher Multiple Than Most Other Media
Outdoor is trading at a higher multiple than most other forms of media. This chart from investment banker Mark Boidman’s presentation at this months’s FEPE convention titled OOH and M&A shows that public outdoor advertising companies are valued at an average of 11.7 times cashflow which is well above TV, […]
Pomona Voters Narrowly Reject Digital Billboards
The Daily Bulletin reports that Pomona voters have narrowly defeated a proposal to allow digital billboards. The measure was failing by a vote of 7,313 to 6,819. The measure would have allowed digital billboards at 10 city owned locations along I-57, I-60 and I-71. The boards would have generated $1 […]
American Outdoor Advertising
Company: American Outdoor Advertising Markets: San Diego, Las Vegas, Arizona. Headquarters: 1702 E Highland Ave, Suite 304, Phoeniz AZ 85016 Phone: 602-687-9220 American Outdoor advertising (www.americanoutdoor.net) operates billboards in San Diego, Las Vegas and Arizona. This company should not be confused with American Outdoor Advertising (www.americanoutdooradvertising.net) which operates billboards in […]
Billboards and Healthy Cities
Scenic Pittsburgh is opposing Lamar’s conversion of a Mount Washington sign into a billboard. Michael Dawida, Scenic Pittsburgh’s executive director had this quote in a recent newspaper article on the issue: “In today’s world, companies can go anywhere. They can set up headquarters anywhere. To get and keep the new […]
Venekamp joins Daktronics OOH sales.
Brookings, South Dakota (June 9, 2016) – The Daktronics Out of Home team is pleased to announce the transition of project manager, Brittany Venekamp. Venekamp into an OOH sales position. Brittany has been a part of our team for nearly 5 years and has held various influential roles over […]
