By Steve Nicklin, Vice President of Marketing, OAAA. OOH is poised to record yet another quarter of growth to close out 2016, which will mark the industry’s 27th consecutive quarter of growth. Other than digital media, no other form of media comes anywhere near such a consistent, solid record. 2017 […]
Author: billboardinsider
Company of the Day: Abel Outdoor
Company: Abel Outdoor Advertising Markets: Montana Headquarters: 23685 US Highway 93 N, Arlee, Montana 59821 Phone: 406-880-4964 Abel Outdoor Advertising operates a billboard plant on in the following Montana communities: St Ignatius Florence Stevensville Hamilton Missoula The company was started in 2003 and is owned by Ernest Otoupalik Paid […]
9 Questions To Ask Before You Buy Digital Signage
By Evan H Fisher They’re everywhere… digital screen providers that promise you the world, then can’t deliver the dynamic integrations you asked for. You need to know what to look for, before you make a very time-consuming, headache-inducing, and probably very expensive mistake. How long have you been in business, […]
Billboard Insider Releases 2017 Out of home website rankings.
Today Billboard Insider released the 2017 Billboard Insider out of home website rankings. Insider reviewed 337 out of home company websites and computed a score for each company based on the website’s contact info, sign info, readability and social media impact. 20 points was the maximum score possible. You […]
Adams Loses WI Court Attempt to Delay Removing Billboards
Madison.com reports that a Dane County judge has declined Adams request to delay removal of three Madison, WI billboards while it appeals a decision in which a judge threw out its open meeting lawsuit against Dane County. Adams sued Dane County after the County refused to approve a lease renewal […]
Readers Make 2017 out of home predictions.
Insider invited readers to respond to 5 Out of Home Predictions for 2017. Here are a some responses. Michaeli Avihai, Co-CEO Ai Type talks about dooh and adwords: Giant companies like Google, JCDecaux and others and will make the Dooh an extension of their internet AdWords which shrunk due to […]
Company of the Day: Transformation Media
With the new year Billboard Insider is starting Company of the Day over alphabetically. We will run the feature Monday to Friday so it will take 1.3 years to cover the 330 companies in our database. Insider wishes to thank everyone who’s been willing to do an interview. We learn […]
Rate This Board by Blue Sky Digital Printing
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’ss rating is […]
Wilson, PA considering digital sign
Lehigh Valley Live reports that Wilson Borough, Pennsylvania is considering whether to allow an electronic billboard along Route 22 near Fisk Field to pay for a new scoreboard at the borough owned athletic complex and to possibly pay other expenses. A billboard constructed in 2013 on city land at Hackett […]
Johns Creek, GA Tree Trimming Dispute
“The law is explicit. If a sign company has cut down trees in the state right of way, it is a violation of the permit. If they are indeed in violation as it appears they are, then I will bring all the resources I can to see it is revoked,” […]