By Darrin Friskney, Vice President, Watchfire Signs Going back to the basics – LED stands for Light Emitting Diode. An LED is not a light bulb, but an efficient, effective, ultra-bright alternative that doesn’t burn out. And all LEDs are NOT created equal. Since we first replaced incandescent bulbs with […]
Author: billboardinsider
New Out of Home Creative Blog
Outdoor advertising design firm Out of Home Creative recently launched their OOH Blog with a focus on design and creative. Readers of Billboard Insider may be familiar with the firm’s founder and Chief Creative Officer, Melody Roberts since she is a guest columnist on our weekly series “Rate This Billboard.” […]
St Mary’s Sign Regulations Criticized.
Baynet reports that proposed sign regulations in St Mary’s county have been criticized as too restrictive. The county’s attorney has proposed rules which: limit sign size to 9 square feet on residential property and 32 square feet on non-residential property. prohibit signs which are lit internally. require amortization of non-conforming […]
Company of the Day: General Outdoor
Company: General Outdoor Markets: San Bernadino and Riverside Counties, Calif0rnia. Headquarters: 532 S. Hope Ave., Ontario, CA 91761 Phone: 909-983-4414 General Outdoor is a family-owned company which was founded in 1954. General Outdoor operaties a network of 10 digital bulletins in the western Inland Empire. They are located on […]
Beacons and Outdoor Advertising
What’s a beacon? A beacon is a small device which can keep track of smart phones nearby. The beacon in the picture is a couple inches long. How much does a beacon cost? The beacon in the picture costs about $30. What is the range and useful life of a […]
Road Trip Pennsylvania
Insider spent three days in Pennsylvania this week. Some observations. Lots of empty Lamar boards on I-76 between Harrisburg and Philly. At one point Insider passed three empty Lamar boards in a row. Also looked to be quite a few public service boards. Not used to seeing so many empty […]
Georgia DOT awards $600,000 in roadside enhancement and beautification grants with funds from outdoor permit fees.
Coosa Valley News reports that the Georgia Department of transportation has awarded $600,666 in grants for roadside enhancement and beautification projects. Since 2008, Georgia DOT has awarded 143 REBC grants totaling more than $5.5 million dollars to local governments and civic groups throughout Georgia. The program (previously called the GATEway […]
Outdoor Legal: File Your Formation Docs
Insider ran across an interesting 2003 Massachusetts law case which highlights the importance of filing your organization documents promptly. In November 1999 Carroll Advertising was issued a $1 million commercial liability insurance policy which covered 8 billboards it owned in Massachusetts. The policy had a carve out which said that […]
Emmit Signs
Company: Emmitt Signs Markets: Ohio Headquarters: 501 West Emmitt Ave, Waverly, OH, 45690 Phone: 740-708-1247 Emmit Signs has an 18 face plant located in Waverly and Chilcothe, Ohio. The company’s signs are 12 by 24. Six of the company’s ten existing structures are double-stacked. The company was formed in […]
Pittsburgh Sign Battle Continues
The Mt. Washington sign battle continues. WTAE reports that Pittsburg has convinced a court to order Lamar to clear rust off the back of the sign within 60 days. Lamar says it has been trying to do a multimillion dollar rehab of the sign for two years but the city […]