Justin Powell is an impressive young man in a hurry. How many 26-year-olds do you know who have founded a billboard company with 150 faces? Justin graduated from Liberty University with a BS in Business Management and started Huntington Outdoor in 2008. Huntington is headquartered in Greenville, Ohio and focuses […]
Author: billboardinsider
Melody Roberts: Using Creative as a Sales Tool
Melody Roberts is an award winning Creative Director who has been designing outdoor billboard advertising since 1999. In October 2015, Melody launched Out of Home Creative (outofhomecreative.com), an outdoor advertising design firm which designs traditional billboards and digital campaigns, transit shelters and any new non-traditional media as well as provides […]
Cullman, AL considers new sign rules.
The Cullman Times reports that Cullman city council is considering new off premise sign rules. Cullman passed a 6 month moratorium in on new off-premises signs in January 2016 to give the city council time to decide how to amend the sign code. The existing sign code requires off-premise signs […]
A Billboard Ad Which Syncs With Music
Medialife has a post about a billboard ad campaign in London which syncs with car music. MediaCom put together a campaign for the new Justin Bieber album. When a Justin Bieber song is played on a Capital FM radio station in London, a Justin Bieber ad will run on digital […]
Wrapify Turns Cars Into Billboards
Wrapify, which has been called “Uber for advertisers,” turns cars into billboards. Drivers let Wrapify wrap their car, then engage the Wrapify app every time they get in the vehicle. The technology tracks where drivers go, and pays them a fee based on how many miles and where they travel. […]
From The Archives: Trent Lindmark on Vinyl Printing
We are repopulating our archives by republishing important posts. This interview was originally published November 16, 2015. Not many vinyl printers know what it’s like on a billboard scaffold. Trent Lindmark is the exception. He entered the outdoor business in 1993 working for his grandfather in Amarillo, Texas. Trent grew […]
Company of The Day: Wolverine Sign Works
Company: Wolverine Sign Works Markets: Michigan, Ohio, Kentucky, Indiana, Illinois, Minnesota, Iowa, North Dakota, South Dakota. Headquarters: 923 Bradley Street, Owosso, MI 48867 Phone: 800-535-7446 Email: info@wolverinesign.com Wolverine Sign works was founded in 1916 by a couple traveling salesmen who were staying at a hotel in Sandusky, Michigan. They decided […]
Critics Overstate Digital Billboard Power Use
Britt McConnel’s post earlier this week on digital billboard electric use was terrific. Many people have the perception that digital signs are energy hogs. Insider read this quote yesterday in an anti-billboard editorial in The Daily Gazette: “Even though digital billboards are made of energy-efficient LED lights, they are so […]
Since When Is a Comic Strip Evidence?
Treehugger.com has posted an article titled “Digital billboards are an urban blight and probably dangerous too”. And what’s the evidence? A comic strip. A Virginia Tech study of distracted drivers which studied texting, using a phone, reading, writing, using a touch screen menu and looking at an auto instrument […]
Stott Outdoor
Company: Stott Outdoor Markets: California, Nevada. Headquarters: PO Box 7209, Chico, CA 95927. Phone: 888-342-7868 Stott Outdoor has been in since 1949. The company’s plant is concentrated in Chico, Paradise, Oroville, Yuba City and Modesto California. The company operates bulletins, posters and a transit advertising business. General Manager Jim […]
