Company: Vital Outdoor Advertising Market: Oklahoma Address: PO Box 2615, Edmond OK 73083 Phone: 405-844-7446 Vital Outdoor Advertising operates 18 digital and static billboard structures with 36 faces in Oklahoma City. The firm is privately held and was founded in March 1996. Shannon Booher is President and CFO. Justin Booher is VP of […]
Pete Hautem has 44 years experience in selling out of home. Here are a couple of his keys to effectively selling out of home. Billboard Insider asked Pete to talk about selling digital billboard ads. How is selling digital different from selling static.? Overall, selling Outdoor ads is basically the […]
By John James, Signbird Operators ask me if they should list their billboard inventory as “Sold” or “Available” on their OOH website. Great question! The last thing you want to do is give a potential advertiser a reason NOT to pick up the phone and call you. Put yourself in […]
Some advice from Link Media CEO Scott Lafoy and Lamar CEO Sean Reilly on the benefits of decentralized management taken from In Their Words – Out of Home Executives Talk About Out of Home. Scott Lafoy, CEO, Link Media First and foremost, we’ve been establishing local managers for each of […]
Company: Viscom Outdoor Markets: California Headquarters: 11199 Shadow Court, Auburn CA 95602 Phone: 877-484-7266 Email: dave@viscomoutdoor.com Viscom Outdoor was founded in 1974. The company operates and represents approximately 30 billboard structures in Northern California. Insider talked with Owner Bob Townsend and Manager Dave Moran. Bob you’ve got a great story about […]
Andy Goodman, President of AGE Advertising, has 34 years experience siting and developing billboards. Today he talks about what makes a good billboard site and the most difficult site he ever developed. How did you get started in site development. When I went to work with Tom Martin, Martin Communications…That […]
MH Outdoor has closed two acquisitions: Price Advertising and Tennessee Valley Advertising. Price was a family owned firm with 48 billboard faces in west central Alabama. Tennessee Valley Media was established in 2012 as a division of Tennessee Valley Printing Co. It owned 113 billboard faces in Northern Alabama and […]
Toronto – April 22, 2021 – In honor of Earth Day 2021, and aligned with the United Nation’s push for a post-COVID ‘Green Recovery,’ Allvision Digital Out-of-Home has strengthened their existing environmental policies to create a comprehensive corporate Environmental and Sustainability Policy to bring the company into a greener future. […]
Can an out of home client refuse to pay if there is a delay in posting a billboard or if they allege that a sales rep misrepresented benefits of the advertising? No. That’s the lesson of OUTFRONT Media vs Hart and Associates. Here are the facts In May 2016 the […]
GRAND RAPIDS, MICH— Midwest advertising agency Extra Credit Projects (ECP) is bringing international awareness and creativity to climate issues through its partnership with Out of Home Advertising Association of America (OAAA) and EARTHDAY.ORG. The campaign supporting EARTHDAY.ORG aims to engage people in conversation and action around climate restoration. “We are […]
