Legislation to loosen the city’s 20 year moratorium on digital billboards failed to get out of committee for the lack of support. Earlier this month Baltimore City Council President Brandon Scott pulled a separate bill which would have permitted billboards along railroad land in Baltimore. A contentious clause in bill […]
In an era of increased polarization and negativity we need to celebrate the work that OAAA and Pass It On are doing to highlight heroes and encourage people with positive messages. Insider talked with Gary Dixon at The Foundation for a Better Life which produces the Pass It On campaign. […]
By Norm Chait, Director of Out-of-Home Product/Sales at Ubimo, a Quotient brand Shopping behaviors are shifting as public health guidelines continue to evolve. Frequency of store visits, what consumers want from brands and what kind of advertising they observe are all factors in this change. Ubimo, a Quotient brand, conducted a […]
Baltimore, MD – – Clear Channel Airports (CCA), the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), announced today that it won, through a competitive bid process, a 10-year contract with Baltimore/Washington International Thurgood Marshall Airport (BWI), to provide a cutting edge advertising network. The new contract […]
Billboard Insider and SignValue have compiled a list of financial institutions who have lent money to the out of home industry. Out of home lending is highly specialized. These institutions have taken the time to understand the industry’s nuances. Bank Lending Clients and Criteria Amalgamated Lamar B. Riley Financial Regional. […]
Two weeks ago the out of home vendor Formetco announced the hiring of Eric Pogue for the role of VP of Strategy and Finance. Insider talked with Pogue about his background, why he joined Formetco and how Formetco is dealing with COVID. Impressive to hear that Formetco expects to see […]
The Geopath Mobility report dated October 22, 2020 shows that average daily miles travelled is 94% of normal. Average daily miles travelled is a good proxy for the roadside billboard operators who make up the overwhelming majority of Billboard Insider readers. Here are the state figures. [wpforms id=”9787″] Paid Advertisement […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork provided by Billboard Insider using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. […]
Company: OOH Services Markets: Florida, Puerto Rico Email: jose@oohservicesinc.com Phone: 939-475-9931 OOH Services operates a billboard and place based out of home plant in Florida, Puerto Rico and the US Virgin Island. The company’s assets includes billboards and placed based advertising in malls, cinemas, parking lots and movie theaters. [wpforms […]
TierOne Media, LLC, announced it has acquired out of home billboard assets from multiple owners in the Greater Pensacola, Florida, Mobile and Montgomery, Alabama markets. Mostly large scale digital, the assets consist of 38 faces on 20 steel structures at strategic street and highway locations. In addition, TierOne acquired fully […]
