LINCOLNSHIRE, Ill., February 28, 2023 – Helping professional AV integrators learn skills necessary to sell and install the latest products, LG Business Solutions USA has launched “LG | U,” a new training academy that will offer comprehensive product and installation classes for integration partners, starting with in-person accredited courses on […]
Chris Lytle (InstantSalesTraining.com) is one the most influential people in my career. He is a world class trainer/educator/mentor, primarily serving the radio industry. Over the years he has given me remarkable insights, strategies, and ideas on how to sell faster. On a visit with Chris, I reviewed 5 big changes […]
One of the strengths of digital billboards is that they can communicate timely information. Look at this digital billboard campaign running in Manchester England. Litter on a stick? No. Helpful information. Yes. EE has launched Stay Connected at Night, a billboard-led campaign harnessing the power of Stay Connected Data to […]
NEW YORK – February 27, 2023 – Captivate, North America’s leading digital-out-of-home video network, is proud to announce the return of its hit Women in Business content series this March in celebration of Women’s History Month and International Women’s Day. This year, the series will amplify the resilience female professionals […]
“2022 was the most successful year in the company’s history” was how an upbeat Lamar Advertising CEO Sean Reilly lead off the company’s earnings call. Here are the results of the Lamar Advertising 4Q 22 earnings release and earnings call. Net revenue increased 8.3% to $535 during the fourth quarter […]
TikTok Cocktail Sensations, influencers, podcasters, and the dynamic father/son duo, Johnny Drinks wanted to serve more than cocktails to launch their new podcast. The team began a soft launch for the pod, The Johnny Drinks Podcast, on February 15, 2023, choosing the best out-of-home media for their message, an eye-catching […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: United Outdoor Media Markets: Kentucky, Tennessee, Indiana, Ohio Address: 360 North Main St, London, Kentucky, 40741-1365 Email: trey@unitedoutdoormedia.com Phone: 606-878-2660 United Outdoor Media was formed in 1996 by Baxter Bledsoe Jr, Robert Gilbert and Bobby Jones to develop signs in Southeastern Kentucky with an emphasis on I-75. In 2002 Trey Bledsoe purchased the […]
Billboard Insider interviewed Matt Richman about starting, running and selling Billboards for Education, a Tennessee out of home company with 24 faces. Today Matt talks about getting started and his first digital billboard. What gave you the idea to enter the out of home business. I was part of a […]
It’s a challenge to freshen up an ad in a popular out of home category like real estate. Durden Outdoor Creative Director Bill Durden found an economical solution for Tom West Realty. We talked with Bill. Bill, who came up with the idea for the lights? The lighting concept […]
