Today, Out of Home Sales Expert, Kevin Gephart talks about how to pay and manage sales reps. Kevin how do you adjust a compensation plan for someone’s current book of business versus additional business? Because I have spent about one fifth of my career in management, and many more years […]
Author: billboardinsider
LA Releases Staff Report Proposing 86 New Digital Billboards
Los Angeles has issued a Department of City Planning Staff Recommendation report which contains a proposed digital sign ordinance which will be considered by the City Planning Commission on September 14, 2023. Some of the key items. The Los Angeles Metropolitan Transit Authority (“Metro”) is proposing to put up 86 […]
Lamar’s Digital Airport Inventory Available on Vistar’s Programmatic Platform
Baton Rouge, LA – September 5, 2023 – Lamar Advertising, one of the largest outdoor advertising companies in the world, today announced that the company’s digital airport advertising inventory is now available to be purchased programmatically on Vistar Media. Brands and agencies can now extend the impact of campaigns […]
DPAA Summit October 10th New York City
NEW YORK – September 6, 2023 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today and its growing role in the omnichannel mix, announced today that A Beautiful Noise: The Neil Diamond Musical will open this year’s Global Summit on October 10 at Pier […]
Company of the Day: Circle C Outdoor
Company: Circle C Outdoor Markets: Colorado Address: Grand Junction, Colorado Email: CircleCOutdoor@gmail.com Phone: 970-243-3307 Circle C outdoor advertising has operated a billboard plant in Western Colorado since 2002. Most of the company’s billboards are 10′ by 20′. Bob Caldwell is the company’s owner. To receive a free morning newsletter […]
Marnie Christine Cody Ware on Easements
California billboard attorney Marnie Christine Cody Ware, an attorney at Hamlin|Cody sent Billboard Insider these comments on Paul Wright’s August 23, 2023 easement article. I especially liked Paul’s piece on easements…The article was particularly timely for me as just yesterday our office newsletter was circulated including a brief article that […]
New and Noted
Some interesting reads this week: The Ontario Alcohol and Gaming Commission wants to prohibit athletes and celebrities from appearing in ads promoting gambling. Gambling companies have been using celebrities and athletes to promote gambling on Ontario billboards. Autonomous cars continue to move two steps forward, one step backwards. A […]
Company of the Day: Chehalis Tribe
Company: The Chehalis Tribe Markets: Washington Headquarters: 420 Howanut Rd, Oakville, WA 98568 Phone: 360-273-1251 The Chehalis tribe has two billboard structures along I-5 in Maytown and Grand Mound. Each structure has a digital sign and a static billboard. The Static billboards are leased on a three year term. The electric […]
The two most painful and career-changing lessons I have learned
You lost your out of home sales job – now what? I can speak from experience because I’ve been fired twice in my career. I will tell you they were the two worst days in my professional life. If you’re feeling at the bottom of the barrel on this day, […]
Third Quarter 2023 Out of Home Dividends
Yesterday Lamar advertising declared a $1.25 quarterly dividend on Class A and B common shares. This equates to a return of 5.46% per annum return on Lamar’s stock price of $91.58. Outfront declared a $0.30 quarterly dividend which equates to a 10.1% return on stock on a stock price of […]























