Author: billboardinsider

Where’s Waldo? Fremont Street Experience Edition

Watchfire Signs sponsored an in-depth look at some of the most iconic digital signs in Las Vegas during Digital Signage Experience 2022 on Wednesday, Nov. 16. Robert Wright, Watchfire Signs Project Manager, led the tour and provided behind-the-scenes details of the Watchfire designed, custom-built 1,500-foot-long Fremont Street Experience LED canopy. […]

Greg Callaham Wins Four Creative Awards

Chattanooga, TN – Greg Callaham Graphic Design has received national recognition for creative excellence in advertising design. Callaham captured four American Graphic Design Awards from Graphic Design USA, a nationwide trade publication, for his work on behalf of Fluhman Outdoor Media and Motion Media. This is the thirteenth consecutive year Callaham […]

Company of the Day: Roland Outdoor

Company:  Roland Digital Media Markets: Tennessee Headquarters: 2300 W. Jackson St, Cookeville, TN  38501 Phone: 931-528-8100 Roland Digital Media operates a a plant of over 450 billboard faces including 36 digital billboards in Middle Tennessee.  In addition the company has a brand consulting and website design business (you can tell because the company’s website […]

Hivestack and Quotient Partner for Programmatic OOH Sales

New York, USA, Montreal, Canada – November 21, 2022 – Hivestack, a world leading, independent, programmatic digital out of home (DOOH) ad tech company, today announced a strategic partnership with Quotient, a digital promotions and media technology company that powers out of home (OOH) sales, planning, measurement and programmatic buying […]

KISS Takes Over Times Square

KISS Products, Inc. has taken over Manhattan with an eye-catching billboard ad campaign, curated by The EGC Group, a full-service advertising and marketing agency. The ad campaign highlighted its latest viral sensation—Falscara At-Home Lash Extensions, which was on prominent display in Manhattan’s Time Square and at subway station entrances throughout […]

Watch Your Bank Account!

Here’s a story which illustrates why you or someone you trust needs to look at your out of home company’s bank balances every day.  Billboard Insider talked with an out of home company owner who had a rent dispute with a landlord.  One day the billboard company owner happened to […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: RSA Media

Company:  RSA Media Market:  Massachusetts Headquarters:  1 Huntington Avenue, Suite 1104, Boston, Massachusetts  02116 Phone:  617-227-4858 RSA Media owns a billboard plant with 30 faces (16 static and 14 digital) in Massachusetts.  The company is a member of the OAAA and Geopath.  James Lack founded RSA in 1987 an is currently […]

OOH Founders Journey – Permitting

Billboard Insider is running a series in which Arthur Outdoor’s James Douglas talks about starting, running and selling an out of home company.  Last week James talked about getting started.  Today he talks about permitting. Permitting Permitting is pretty straightforward – as long as you are familiar with and play by the rules. There […]