One of the strengths of digital billboards is that they can communicate timely information. Look at this digital billboard campaign running in Manchester England. Litter on a stick? No. Helpful information. Yes. EE has launched Stay Connected at Night, a billboard-led campaign harnessing the power of Stay Connected Data to […]
Author: billboardinsider
Captivate Network Highlights Women in Business
NEW YORK – February 27, 2023 – Captivate, North America’s leading digital-out-of-home video network, is proud to announce the return of its hit Women in Business content series this March in celebration of Women’s History Month and International Women’s Day. This year, the series will amplify the resilience female professionals […]
Lamar Revenue Up 8.3% in 4Q 2022
“2022 was the most successful year in the company’s history” was how an upbeat Lamar Advertising CEO Sean Reilly lead off the company’s earnings call. Here are the results of the Lamar Advertising 4Q 22 earnings release and earnings call. Net revenue increased 8.3% to $535 during the fourth quarter […]
Johnny Drinks Uses Mobile Billboards
TikTok Cocktail Sensations, influencers, podcasters, and the dynamic father/son duo, Johnny Drinks wanted to serve more than cocktails to launch their new podcast. The team began a soft launch for the pod, The Johnny Drinks Podcast, on February 15, 2023, choosing the best out-of-home media for their message, an eye-catching […]
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: United Outdoor Media
Company: United Outdoor Media Markets: Kentucky, Tennessee, Indiana, Ohio Address: 360 North Main St, London, Kentucky, 40741-1365 Email: trey@unitedoutdoormedia.com Phone: 606-878-2660 United Outdoor Media was formed in 1996 by Baxter Bledsoe Jr, Robert Gilbert and Bobby Jones to develop signs in Southeastern Kentucky with an emphasis on I-75. In 2002 Trey Bledsoe purchased the […]
Matt Richman’s First Digital Billboard
Billboard Insider interviewed Matt Richman about starting, running and selling Billboards for Education, a Tennessee out of home company with 24 faces. Today Matt talks about getting started and his first digital billboard. What gave you the idea to enter the out of home business. I was part of a […]
Durden Outdoor Refreshes a Real Estate Ad
It’s a challenge to freshen up an ad in a popular out of home category like real estate. Durden Outdoor Creative Director Bill Durden found an economical solution for Tom West Realty. We talked with Bill. Bill, who came up with the idea for the lights? The lighting concept […]
Fotofetch Shot of the Week
The magic of recalling life’s most defining moments, replaying and reliving them in our minds. Our most treasured days, moments that changed the course of history, redefined us, made us consider what it means to be human and what it means to be alive. Moments inextricably tied to the photos […]
Company of the Day: Upland Advertising
Company: Upland Advertising and Design, Inc. Markets: Minnesota Address: 21683 Campbell Lake Rd, Merrifield, Minnesota, 56465 Email: design@uplandadvertising.com Phone: 218-828-9435 Upland Advertising and Design operates a billboard plant in Minnesota in addition to providing branding, logo development, vehicle graphics and custom signs. [wpforms id=”9787″] Paid Advertisement
























