New York, NY; Los Angeles, CA – Halloween weekend of this year, spectators, pedestrians and audiences at popular hot spots in New York City and Los Angeles were treated to sightings of the Ecto-1, iconic car from the Ghostbusters, in an epic digital-out-of-home campaign on wheels from Firefly, RapportWW, and […]
Company: Daily Billboards Markets: Florida Headquarters: 215 Osceola St Jacksonville, FL 32204 Phone: 904-281-0000 Daily Billboards operates a plant with thirty-two 14 by 48 billboard faces which can be changed every day in Jacksonville and two mobile billboards. The changeable billboards are not digital but 4 lines of text and 28 […]
WASHINGTON D.C. (December 7, 2021) – Out of home (OOH) advertising revenue increased 38 percent in the third quarter of 2021 compared to the previous year, accounting for $1.75 billion, based on figures released by the latest Out of Home Advertising Association of America (OAAA) OOH Ad Revenue Report findings. […]
Coastal Outdoor just executed a fantastic website redesign and rebrand. Billboard Insider talked with Coastal’s Director of Strategic Planning Ashley Amoroso. What were some of the things you wished to accomplish with the web redesign? Our number one goal was to create an all-encompassing resource for our customers, ad agencies […]
A Billboard Insider reader is currently looking to change the way they pay their salespeople. The reader asks “Do outdoor companies typically pay commission to salespeople on advertising rental which billed that month, advertising rental amounts that were collected that month, or on the contract total of all that […]
Where can you find resources to help you sell out of home? Here are 8 tools to assist you in selling out of home. Visit the Sales Page of Billboard Insider. Lots of articles on how to sell out of home. And watch this space for further developments because […]
America remembers Senator Bob Dole as a plain-spoken war hero from Kansas who was respected at home and abroad. Dole, 98, died in his sleep on Sunday, December 5, 2021, announced the Elizabeth Dole Foundation. The billboard industry remembers — literally —a “thumbs up” from Dole. In June of […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Adams Outdoor of Eastern Pennsylvania is proud to announce two new hires to its team: Sean Jones – Account Executive Sean brings over 4.5 years of experience in the OOH industry previously working with Clear Channel Airports. A graduate of Parkland High School and Kutztown University, he is a big […]
Company: Cuerden Sign Co Markets: Arkansas Headquarters: PO Box 187 Conway, AR 72032-0187 Phone: 501-329-6317 Email: cuerden@swbell.net Cuerden Sign Company was founded in 1920 by Henry Cuerden. The firm originally painted signs. Over time it entered the neon sign and billboard business. The firm is owned and operated by the Burton family. Jasper […]
