Author: billboardinsider

GEFT vs Marion County 3.0

GEFT has sued the Marion County, Indiana for the third time.  GEFT won the first two rounds:  a 2016 lawsuit over wrongful termination of a billboard permit and a 2017 law suit which voided the Marion County sign code on first amendment grounds.  This time GEFT is challenging the city’s decision […]

Company of the Day: Giesken Outdoor

Company: Giesken Outdoor Markets: Ohio Headquarters: 115 Sophia’s Lane, Ottawa, OH  45875 Phone: (866) 443-7536 or (419) 233-71453 EMail:  tom@gieskenoutdoor.com Giesken Outdoor Advertising operates a billboard plant with a trivision and a digital billboard in Sidney, Ohio. Giesken is an operator associate in the IBOUSA. In December 2021 Giesken sold most of his billboards to […]

Meet OAAA EVP Laura Colona

In December 2021 Laura Colona was hired at the EVP/Commercial Marketing Officer of the OAAA.  Colona is based in New York City.  She heads up the OAAA’s marketing and presides over the OAAA CMO Council, CRO Council, Creative Council and Innovations committee.  Billboard Insider interviewed her earlier this week. What’s […]

Rate This Ad by Wes Frick

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Clear Channel Outdoor Celebrates Black History Month

Clear Channel Outdoor (CCO) is celebrating the Black History Month theme for 2022 of “Health & Wellness.” The company is running digital creative (attached) spotlighting individuals, past and present, at the forefront of fostering and advancing good health and wellness within, and beyond, the Black community. In addition, some of […]

Company of the Day: George Lay Signs

Editors note:  Billboard Insider has learned that George Lay signs sold its billboard plant last year. Company of the Day: George Lay Signs Market:  Kansas Headquarters: 1016 N. Waco, Wichita, KS  67203-3999 Phone: 800-888-0433 George Lay Signs is a family-owned Wichita based signs company and billboard business.  The company was started in 1955 when […]

Don’t Let Success Bring You Down

On this week’s Digital and Dirt Podcast, Lamar Advertising CEO Sean Reilly said this:  “A lot of people can handle adversity.  Success sometimes brings people down…Right now we’re at a moment of time when Lamar is really successful.  It’s not going to change my management style…”. Reilly has a point.  […]

OUTFRONT Promotes Max Siegelman

NEW YORK, Feb. 10, 2022 /PRNewswire/ — OUTFRONT Media Inc. (NYSE:OUT) announced the promotion of Max Siegelman to Head of Cultural Relevance. Formerly the Director of Social Media, Siegelman’s position will now include an expansive pallet of ideas and technologies that will enable new connections between OOH in both the real and […]

Lamar Advertising to Use Digital Network to Spread the Love on Valentines Day

Baton Rouge, LA – February 11, 2022 – Lamar Advertising Company (Nasdaq: LAMR), one of the largest outdoor advertising companies in the world, today announced that the company is supporting the ‘Love on Every Billboard’ campaign by donating space on digital billboards across the U.S. During Valentine’s Day weekend, Lamar […]

Company of the Day: General Outdoor

Company:  General Outdoor Advertising Markets: California Address: 632 S. Hope Avenue, Ontario, CA  91761 Email: staff@generaloutdoor.com Phone: 909-983-4414 General Outdoor is a family-owned company which was founded in 1954.  General Outdoor operates a network of digital bulletins in San Bernardino and Riverside counties in California. Several of the signs are monument signs which also […]