Billboard Insider has heard that digital billboard insurance is getting more expensive, especially in coastal states in the Southeast US. We talked with Chris Bassler of Bassler & Co. Why is it so expensive to write digital billboard replacement insurance in Florida? Yes, this has become a major issue. […]
Author: billboardinsider
SignValue’s OUTFRONT Media at a Glance – June 2023
SignValue has prepared the following analysis of OUTFRONT Media’s 2nd Quarter 2023 financials. If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title. Our newsletter is free and […]
Formetco Offers Comprehensive Climber Packages
In the realm of outdoor advertising, billboard climbers occupy a unique and vital role, their work combining elements of skill, bravery, and a sense of artistry. However, nestled within these high-flying spectacles lies an element of risk, making safety paramount. Safety for billboard climbers, is not just a peripheral concern, […]
Kevin Gephart on the Best Tool for Preparing Out of Home Sales People
On last week’s Billboard Insider podcast out of home sales expert Kevin Gephart talked about a must for sales meetings, how to coach sales reps effectively and whether the company off-site is worth it. Make reps present at sales meetings One of the best tools I’ve ever seen in preparing […]
OUTFRONT’s Matt Siegel on Transit Challenges and Fewer Acquisitions
OUTFRONT CFO Matt Siegel spoke at Oppenheimer’s 26th annual tech, internet and communications conference last week. Some of the highlights. OUTFRONT’s business We have a major presence in large cities focusing heavily on New York Los Angeles and growing Miami. In transit we have operations and trains commuter rail buses […]
SignValue’s Clear Channel Outdoor at at Glance – June 2023
SignValue has prepared the following analysis of Clear Channel Outdoor’s 2nd Quarter 2023 financials. If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title. Our newsletter is free and […]
Company of the Day: Capital Outdoor
Company: Capital Outdoor Advertising Markets: Virginia and North Carolina Headquarters: 1528 Old US 264-A, Zebulon, NC 27597 Phone: 919-873-9020 Capital Outdoor Advertising operates a billboard plant based from their headquarters in Zebulon, North Carolina. The company has 800 faces in North Carolina and Virginia. The company is an operator associate in the IBOUSA. […]
Link Media Revenues Up 10% in 2Q 2023
Boston Omaha reported financials for the second quarter of 2023. Here are the results for Link Media Outdoor, the company’s out of home subsidiary. Revenues increased 10% to $10.8 million due to improved rental and occupancy rates and the $14 million acquisition of Elevation Outdoor’s 256 faces in November 2022. […]
Talon Appoints Palatnek as SVP Client Development
New York, NY – August 10, 2023 – Talon, the global independent Out of Home (OOH) media agency, today announced the appointment of Todd Palatnek, joining the Leadership team in the position of Senior Vice President of Client Development. Todd joins Talon US from MediaMath, where he served as Vice […]
Kevin Reilly on Lamar’s first digital and where Lamar wants to innovate
Lamar Advertising Board Chairman Kevin Reilly Jr. appeared last week on Lamar’s Digital and Dirt podcast. Some of the highlights. Lamar’s decentralized approach So we had consolidated financial control over decentralized operations…that means the person who runs that profit center is 100% responsible for the P&L right and they make […]
























