Author: billboardinsider

Pat O’Donnell on Treating Landlords Well

Pat O’Donnell just retired as President of YESCO Outdoor Media after a 40 year career in out of home.  Today Pat talks about treating landlords well and the importance of good-looking structures. What have you learned about sign development? It’s changed.  In my day you spent a lot of windshield time.  You’d […]

Volatility in First Quarter 2023 Out of Home Revenue Performance

Yesterday, the OAAA announced that first quarter 2023 US out of home revenues were up 1%.  But there’s lots of variation in individual company out of home sales during the first quarter of 2023 to judge from a Billboard Insider’s readers poll.  We asked our readers how their out of […]

Who is Legion Partners – the Activist Calling for a Clear Channel Outdoor Sale

Billboard Insider answers your questions about Legion Partners, the 5% shareholder calling for a sale of Clear Channel Outdoor. Who is Legion Partners? Legion Partners is a  California investment fund with $334 million in assets under management.  The firm limits itself to 3-4 investments a year and 9-10 portfolio companies […]

Company of the Day: AllOver Media

Company:  Allover Media Markets:  Nationwide Headquarters: 16355 36th Ave North, Suite 700, Plymouth, MN  55446 Phone: 800-575-8762 Email: info@allovermedia.com Allover Media operates an Out of Home plant which includes convenience stores, gas stations, trucks, indoor advertising and door hangers. The company was started in 2002.  Jeff Griffing is CEO.  The company is a member […]

Reader Comments on the Call for Clear Channel Outdoor to Sell

Here’s a selection of Billboard Insider reader comments on Legion Partners call for Clear Channel Outdoor to sell. A finance exec says a sale is doable but faces some regulatory barriers. It would be very doable to sell the whole enchilada.  Market cap is currently around $516MM.  Put a 20% […]

US Out of Home Revenue Up 1% in First Quarter of 2023

May 18, 2023 (Washington, DC) – Out of home (OOH) advertising revenue increased one percent in the first quarter of 2023 compared to the previous year, accounting for $1.82 billion, based on figures released by the Out of Home Advertising Association of America (OAAA). Despite economic headwinds, the quarter was […]

Activist Pushes for Clear Channel Outdoor Sale

Legion Partners, a 5.1% shareholder in Clear Channel Outdoor, has written a May 16, 2023 letter to the Clear Channel Outdoor board calling for a greater urgency in asset sales.   Some of the highlights of the letter. Clear Channel Outdoor stock has underperformed. The letter points out that Clear Channel […]

John James on How to Improve Your Out of Home Marketing

  On today’s Billboard Insider podcast, SignBird founder John James talks about how drones can help you market your out of home company more effectively. John give us an overview of SignBird and what you and your team do. We capture out of home on camera: drone in the sky; […]

Company of the Day: All Points Media

Company:  All Points Media Markets:  Nationwide Address: 10140 SW Allen Bvd, Suite A, Beaverton, OR. 97005 Phone: 866-625-3836 All points Media is a place based out of home media agency.  They have over 100,000 plus leased locations.  Darrell McSmith is CEO.  Jeff Gillis is President.   To receive a free […]

How Was Your First Quarter?

Three of the four public out of home companies grew revenues during the first quarter of 2023. Link Media Outdoor revenues grew 13% OUTFRONT revenues grew 6% Lamar revenues grew 4% Clear Channel Outdoor Americas revenues declined 1%. How did your out of home company revenues do during the first […]