Legacy Outdoor Advertising is very excited to have completed the acquisition of 361 out of home faces in Northeast Arkansas and Southern Missouri from American Outdoor Advertising, Inc and American Billboards, LLC. Billboard Insider talked with Legacy’s CEO Mark S Liljehorn about the transaction. Tell us about what you bought […]
Author: billboardinsider
Public OOH Companies Trading at 12X Cashflow
Billboard Insider enjoys reading the Media Monthly report from Solomon Partners. Here’s a snapshot from the Solomon Partners Media Monthly November 2023 report showing how the market is valuing each public out of home company as a multiple of cashflow. The public out of home companies have a median total […]
US Billboard Revenues Flat, Place Based & Transit are Recovering
Last week the OAAA announced that US out of home revenues increased 1.1% in the third quarter of 2023. A look behind the numbers finds that three out of home sectors grew and one declined. Roadside billboards which account for almost three quarters of the US market, grew 0.9% in […]
Out of Home Lease Taxes Decline in Florida
By Jennifer Sloane, The Law Office of Jennifer Sloane, PLC. It’s not often that we get to warn you that your tax liability is going DOWN. Yes, that’s right … down! If you are an out of home operator in Florida and comply with the State laws requiring a tax […]
OOH Capital adds Damas and Lokhande
OOH Capital, the global Out of Home advisory company and consultancy, has extended its global reach with the addition of two new partners who significantly expand the group’s global coverage. Claudia Damas joins OOH Capital as the third partner working in the U.S. with particularly strong ties to the LATAM market. In […]
Company of the Day: Flynn Sign Co
Company: Flynn Sign Company Markets: Tennessee Headquarters: 85 Burnett Street, Crossville, Tennessee 38555 Phone: 931-484-9591 Email: Sales@Flynnsigns.net Flynn Sign Company is a family owned and operated business started in 1948 by Bill Flynn to hand paint and service signs. In 1970 the company moved to its 85 Burnett Street location. The company is currently operated […]
Company of the Day: Fluhman Outdoor
Company: Fluhman Outdoor Media Markets: West Texas, Southeastern New Mexico Headquarters: 505 South Arthur Street, Amarillo, TX 79102 Phone: 806-678-7778 Email: bruce@fluhmanoutdoor.net Fluhman Outdoor Media (FOM) began in the summer of 2013, and in just five years has grown to over 528 billboards in West Texas and Southeastern New Mexico. FOM offers high traffic […]
Raleigh Gets 15 IKE Smart City Kiosks
RALEIGH, NC. – Downtown Raleigh Alliance, IKE Smart City, Raleigh Mayor Mary-Ann Baldwin and members of Raleigh City Council unveiled new interactive kiosks called IKE (Interactive Kiosk Experience) at a ribbon-cutting ceremony at the intersection of Fayetteville Street and Martin Street yesterday. Designed to help residents and visitors explore […]
A Comp Plan that Hurts One Party Eventually Hurts Both Parties
Having 37+ years in media sales for 2 of the largest media companies as well as small market media companies, and a third of my career was in management, gives me insights about rep compensation both from the rep side and the management perspective Money is just one motivator. Understand […]
Destination Toronto Hits Times Square
Destination Toronto, in partnership with DIVE Billboards has become the first Canadian brand to utilize TikTok’s groundbreaking Out of Phone offering, announced in October, bringing the vibrancy and diversity of Toronto to one of the world’s most iconic locations – Times Square, New York City. The first Canadian Out of Phone featured TikTok […]
























