MINI, the iconic auto brand, is set to make automotive history as it unveils its latest innovation, the Next Generation of all-electric MINIs. And it’s only fitting to debut the largest MINI ever on the world’s largest screen: the Sphere. Sitting at 366 ft high and 516 ft wide, the […]
Author: billboardinsider
Kevin Gephart on Why People Buy DOOH
This is the second part of a series by out of home sales expert Kevin Gephart on how to sell digital out of home. Two weeks ago Kevin talked about the unique benefits of digital out of home. Today he talks about why people buy digital out of home. Why […]
Branded Cities Renews Yonge and Dundas Agreement
Toronto, Canada – November 28, 2023 – Branded Cities, North America’s premier and iconic Out-of-Home (OOH) company, has consistently been recognized as the go-to company for brands and media planners, particularly in the realm of landmark venues and iconic OOH assets. With a substantial presence throughout North American advertising markets […]
Clear Channel Promotes Minority Student Opportunities
WASHINGTON, DC – November 27, 2023 – Today, Student Freedom Initiative announced a long-term strategic partnership with Clear Channel Outdoor to engage HBCU students through Clear Channel’s internship program where they can gain real-world experience in the marketing and advertising industry and build career readiness skills. This partnership will be further supported […]
WOOH Adds 8 New Members
Following its highly successful APAC Regional Forum in Bali this month the World Out of Home Organization has signed up another eight organizations, from Africa, Europe, Asia, the USA and Australasia. Four of the new members are international or national media owners, three are OOH service providers/suppliers and one is […]
Company of the Day: Freeway Outdoor
Company: Freeway Advertising Markets: Arizona, Montana, Nevada and Utah Address: 2604 West Van Ross Drive, South Jordan, Utah 84095 Email: sales@freewayadvertising.com Phone: 801-243-4255 Freeway Advertising operates a billboard plant with 5,197 faces in Arizona, Montana, Nevada and Utah. The company was started in 1972 To receive a free morning newsletter with each […]
Can You Take the 5th in a Sign Case?
By Jeff Aran, CSA Counsel Most people know that the Fifth Amendment to the US Constitution provides, among other protections, that no one shall be compelled to give testimony that would tend to incriminate themself. “No person . . . shall be compelled in any criminal case to be a […]
Rate this Ad by Wes Frick
Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]
Company of the Day: Fox Outdoor Advertising
Company: Fox Outdoor Advertising Markets: North Georgia Headquarters: 6350 Lake Oconee Parkway, Suite 102, PMB 113, Greensboro, GA 30642 Phone: 770-765-2510 Email: sales@foxoutdooradvertising.com Fox Outdoor owns and operates 20 static and tri-vision faces, and 3 digital billboards in the North Georgia Market including the following areas: Cornelia Baldwin, Toccoa Eastanollee Augusta Martinez In October 2015 […]
Happy Thanksgiving from Billboard Insider
Billboard Insider is taking tomorrow off for Thanksgiving. We have lots to be thankful for. To OUTFRONT’s Shelli Bergren for being our first newsletter subscriber. To Joe White at Huntington Billboards for being our most recent newsletter subscriber. That makes 3,318! To 72 Lamar Advertising employees for being our […]























