GRAND RAPIDS, MICH—It’s been nearly fifty years since Grand Rapids’ own Gerald R. Ford took office as Vice President, and the Gerald R. Ford Presidential Foundation has partnered with award-winning design and advertising agency, Extra Credit Projects (ECP) to promote the momentous occasion. With a variety of tactics, including digital, […]
Charlotte, NC – August 7, 2023 – Intersection, the leading experience-driven out-of-home media and technology company, today announced a five-year extension of their exclusive advertising partnership with Charlotte Douglas International Airport. Reaching nearly 48 million airline passengers annually, Intersection’s partnership with CLT engages travelers from all over the world along […]
Today digital billboard manager Leslie Morris talks about the best colors to use in a digital billboard ad and muses on how AI will influence out of home ad design. What colors are best in a digital billboard ad? Yellows and reds are really good. McDonald’s has proved that. Some people like […]
New York, NY– August 2nd, 2023 – Branded Cities, North America’s premier Out-of-Home and iconic media company, announced today an exclusive agreement to represent and sell advertising campaigns on two billboards at Hotel Ziggy on the Sunset Strip in West Hollywood. Located on Sunset Boulevard just east of La Cienega […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Bus Bench Ads Markets: Nationwide Address: 5555 Inglewood Blvd, #206, Culver City CA 90230 Email: Anna@busbenchads.com Phone: 424-228-4424 Bus Bench ads is an agency which places out of home advertising on bus benches in the following cities: Dallas Denver El Paso Los Angeles Nashville Omaha Philadelphia Phoenix Sacramento San Diego Spokane Tampa Tucson […]
Lamar announced solid results for the second quarter but lowered full year revenue growth guidance from 4% to 2-2.5% due to weakening revenues. Here are the results of the 2Q 2023 Lamar earnings release and 2Q 2023 Lamar earnings conference call. Revenues increased 4.5% in the second quarter of 2023. […]
OUTFRONT, like Lamar, revised down revenue guidance on yesterday’s conference call. Here are the results of the OUTFRONT 2Q 2023 earnings release, 2Q 2023 earnings deck and conference call. Revenue increased by 4% to $468 million during the second quarter of 2023. The company’s US media billboard yield increased by […]
Company: Brooks Billboard Markets: Ohio, Michigan, Kentucky Headquarters: PO Box 795, Perrysburg, OH 43552 Phone: 419-874-6400 Email: BrooksWelker@yahoo.com Brooks Outdoor operates a plant with 85 billboards in Ohio, Michigan and Kentucky. The compan’s market includes Toledo, I-75 south to Dayton and state routes in northwest Ohio. The company started in the sign contracting […]
This is the second part of Billboard Insider’s interview with Intersection CEO Chris Grosso. In the first part of the interview, Grosso talked about how travel is back and how intersection is executing travel campaigns for out of home clients. Today, he talks about how dynamic advertising, QR codes and […]
