Author: billboardinsider

World Out of Home Organization Confirms Fall Asia Forum

The World Out of Home Organization’s first in-person APAC Forum is now scheduled for October 11-13 2022 (Tuesday -Thursday) in Kuala Lumpur, Malaysia. The venue is the InterContinental hotel in the heart of the city. This follows WOO’s first post-pandemic in-person Global Congress in Toronto and builds on the success […]

Company of the Day: Mile High Outdoor

Company: Mile High Outdoor Market:  Colorado. Headquarters: 9250 E Costilla Ave, Suite 500, Greenwood Village, CO  80112. Phone: 303-783-4000. Email: sales@milehighoutdoor. Mile High Outdoor was founded in 1996 and owns over 400 billboard faces in the Denver Metro area and the state of Colorado.   Business Times and Watchfire have written about the company’s digital sign installations.  Mile […]

How Can Advertisers Measure Effectiveness?

By Kevin Gephart A big “thank you” to the 78+ who participated in the IBOUSA “Making OOH Sales Faster During a Recession” webinar last week. It was a big success! A very good question was asked after the session: “What do you say to a client when they ask how […]

Jay Johnson on Out of Home and REITs

Ian Dallimore interviewed Lamar CFO Jay Johnson on Lamar’s Digital and Dirt podcast.  Some of the highlights. From Banking to REITs My background is that of banking.  Focused much more on the capital markets side.  That’s where I grew up.  I was a corporate and investment banker for a number […]

500 Eye Catching Billboard Designs

Jason  Morgan just published Made You Look – 500 Eye-Catching Billboard Design Ideas from the Skies of Los Angeles.  The book features billboards Jason photographed from 2008 to 2021 while publishing Daily Billboard Blog and the Three of a Kind column for Billboard Insider.  The book costs $50 in paperback […]

Clear Channel Outdoor Revenue Up 28% in 2Q 2022 but Europe Sale Uncertain

Revenues grew nicely in the second quarter but Clear Channel Outdoor is backing away from the sale of all European assets.  Here are the results of the  2Q 2022  Clear Channel Outdoor earnings release, earnings presentation and conference call. Clear Channel Outdoor Revenue increased by  28% to $678 million in […]

Kirby and Monahan celebrate 15 years with Kegerreis Outdoor

Kegerreis Outdoor Advertising congratulates Gina Kirby & Shawn Monahan as they each celebrate 15 years with the company!  Shawn is a Regional Sales Manager, and Gina is our Scheduling Director.   Both of them have been with our company through many changes and seasons, and they have both been incredible assets […]

Volta Media Network Surpasses One Billion Monthly Impressions.

SAN FRANCISCO–(BUSINESS WIRE)– Volta Inc. (NYSE: VLTA) (“Volta”), an industry-leading electric vehicle (“EV”) charging and media company, announced today that the Volta Media™ Network has exceeded one billion monthly impressions in the United States.1 This milestone comes less than nine months after Volta formally launched its media network with 618 million monthly impressions. Volta’s ability […]

Ken Altena on the Difference Between Banks and Private Lenders

Ken Altena recently joined Billboard Loans, LLC. after a 39 year career in banking.  We talked with Ken about the difference between bank OOH lenders and private OOH lenders. How did you join Billboard Loans When I told Dave Westburg, who has been a colleague, friend and client for over […]

New and Noted

A Milford, Connecticut billboard company is trying for the third time to get approval to erect a digital billboard along I-95.  Opponents complained that the digital billboard will cause light pollution and trotted out a ten year old Swedish study that found that digital billboards are distracting.  You need to […]