Author: billboardinsider

Company of the Day: New South Outdoor

Company: New South Outdoor Markets:  Alabama, Tennessee Address:  711 Signal Mountain Rd #203 Chattanooga, TN 37405 Phone:  256-253-1440 Email: info@newsouthoutdoor.com New South Outdoor operates a billboard plant in Alabama and Tennessee. We talked with New South Founder and President Neil Bell. What’s new since we talked a year or two ago? […]

Billboards Over Covid, Other OOH Sectors Lag

US Billboards have completely recovered from covid and then some.  The other US out of home sectors still lag.  Here’s what Billboard Insider found after reviewing the last three years of quarterly US out of home revenues by sector as reported to the OAAA. US billboard revenues are 12% above […]

SoftSigns 3D Billboard Promotes Seattle Kraken

Soft Signs just completed a unique 3D billboard to promote the Seattle Kraken hockey team.  Soft Sign’s Owner Eddy Carolan tells Billboard Insider that Billups created the campaign and it was executed on Lamar Advertising billboards.  Here’s the sculpture phase… …preinstall… …and the finished product.   [wpforms id=”9787″] Paid Advertisement

ArtPop to Stage Fashion Show Using Upcycled Billboard Vinyls

Charlotte, NC (August 12, 2022)- ArtPop Street Gallery is back with more fashion, hosting their second annual Upcycled Fashion Show and ninth fundraiser event to support local artists and small businesses. The fashion show will feature 12 Charlotte regional artists from a variety of media backgrounds in including textile, multi-media, digital, […]

Huntington Outdoor Makes Inc 5000

Inc. magazine revealed that Huntington Billboard Company is No. 1,472 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most dynamic segment—its independent small businesses. “Huntington Billboard Company […]

Swiftmile Runs Center for Missing Children Campaign

Since 1984, the National Center for Missing & Exploited Children (NCMEC) has served as a national non-profit for combating the dangers children face. In 2021, NCMEC assisted with more than 27,000 missing child cases and received more than 29 million reports of suspected child sexual exploitation. Looking forward, NCMEC has […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: Munn Outdoor

Company: Munn Outdoor Advertising Markets: Mississippi Headquarters: 772 Highway 49 N, Hattiesburg, MS Phone: 601-264-7446 Munn Outdoor operates a billboard plant in with 165 faces in the following Mississippi communities: Brooklyn Collins Columbia Hattiesburg Lucedale New Augusta Purvis Prentice Sumrall Wiggins Munn Outdoor was started in 1981.  It is a sister […]

The Importance of Persistence in Selling Out of Home

By Kevin Gephart Billboard Insider reader Tom Giesken asked me “what’s the most important thing to teach a new out-of-home sales rep?” The answer is persistence. Early in my career, I had a craggy old sales trainer. He said when you call on a new prospect, you look like a […]

Company of the Day: M&S Signs

Company: M&S Signs Markets: Northeastern Michigan Headquarters: East Tawas, MI  48730 Phone: 989-820-6791 or 989-310-0632 M&S Signs is locally owned and operated by Cliff Miller and Don Seymour. Cliff and Don started M&S Signs in 1992 to make affordable advertising available that would reach both the local customer and tourists in Northeastern Michigan. It […]