It’s been a busy storm season with three hurricanes (Lee, Idalia and Hilary) thus far. Billboard Insider talked with Matt Schulze of Selective Structures about building signs to withstand storms. What should you build to if you are concerned about hurricanes? Selective builds to local building codes which means building […]
Company: 4R Outdoor Markets: Texas, Florida Address: Houston, Texas Email: ops@rrrrinvestments.com Phone: 850-860-4425 4R outdoor is a family owned business based on Houston Texas. The company’s executive team has over 100 years developing, permitting and building billboard sites in the United States. The firm is run by Barbara Roberts and […]
Billboard Insider is taking tomorrow off for Thanksgiving. We have lots to be thankful for: To Outfront Media Real Estate Rep Shelli Bergren for being Billboard Insider’s first newsletter subscriber. To Huntington Billboards Kayla Stewart for being Billboard Insider’s most recent and 3,241st newsletter subscriber. To Anna Bager and the […]
A reader asked us for a billboard structure maintenance timeline. We talked with Selective Structures Matt Schulze about what to do when. How often should I inspect my billboard structures? Once a year. What should I inspect? You start at the foundation. Confirm that there are no cracks in the […]
A reader asks “how much will it cost to convert an existing steel monopole two sided 14 x 48 static billboard to digital?” Billboard Insider asked Selective Structures Matt Schulze to comment and he said this: I’ve seen the costs to convert vary from $5,000 to $50,000. It depends. Is […]
Last Friday we caught up with Selective Structures Matt Schulze as he was riding in his truck between out of home job sites. Matt and Jon Odom at Productivity Fabricators are the two smartest guys Insider knows when it comes to billboard structures. Matt talked about steel prices and permitting trends. […]
We saw Deanna Berry’s linkedin post on the sale to Trailhead and asked to reprint it. Deanna credits the employees and vendors who helped McWhorter thrive and grow. A great read if you are new to the out of home business or are thinking of starting your own out of […]
Selective Structures Matt Schulze recently took a well earned trip to Italy with his wife Heather to celebrate their 25th wedding anniversary. Out of home signs are tough to put up in the congested right of ways of many Italian cities but Matt noticed that out of home ads were […]
Matt Schulze of Selective Structures talked with Billboard Insider about one of the company’s unique installations. Tell us about the project It’s a monument sign for Dania Pointe, a 102 acre mixed use development in south Florida. It’s a 14 by 48 Daktronics digital billboard mounted on a monument sign. […]
Some great advice from Selective Structures Matt Schulze on saying safe on a billboard: Here are some commonsense rules for avoiding electrocution while installing a sign or changing a vinyl. (1) Use fiberglass rods. (2) Use a qualified and insured contractor rather than doing the install yourself. Preview the area. […]
