Matt Schulze of Selective Structures talked with Billboard Insider about one of the company’s unique installations. Tell us about the project It’s a monument sign for Dania Pointe, a 102 acre mixed use development in south Florida. It’s a 14 by 48 Daktronics digital billboard mounted on a monument sign. […]
Tag: selective structures
Selective Structures Matt Schulze on Staying Safe
Some great advice from Selective Structures Matt Schulze on saying safe on a billboard: Here are some commonsense rules for avoiding electrocution while installing a sign or changing a vinyl. (1) Use fiberglass rods. (2) Use a qualified and insured contractor rather than doing the install yourself. Preview the area. […]
Feedback on Assets, Bulletins, Digitals – not boards
Readers say thumbs up to Adams Outdoor CEO Kevin Gleason’s post that we should call our out of home inventory assets, bulletins, posters and digitals – but not boards. Steve McNeeley of Tantara Capital says: “Spot on Kevin…you are what you say you are. When I became CEO of what […]
Matt Schulze on 4 mistakes owners make when they build structures.
Today’s podcast guest is Matt Schulze, a partner at Selective Structures. Matt talks about the impact of coronavirus on sign fabrication and the 4 mistakes that operators make when they build structures. Matt you have an entertaining story about entering the out of home business. It is kind of a […]
Out of the Office: IBOUSA Trip to Delaney Lake
The IBOUSA hosted a float plane trip to Delaney Lake, Ontario in July. Looks like a great time with lots of trophy fish. IBOUSA’s Daron Henry with a nice Lake Trout IBOUSA General Manager Chris Cowlbeck with a trophy muskie. Jim McIntyre of McIntyre Outdoor Advertising/Southern Billboards Inc. with […]
Matt Schulze on steel prices, a new hire and how to install a 24′ by 48′ digital sign
Insider discussed steel prices, a new hire and the Atlanta Braves Digital Marquee project with billboard fabricator Matt Schulze of Selective Structures at last week’s 2019 OAAA convention. What’s new with steel costs? A year or so ago with the talk of the tariffs we saw some increases but we’ve […]
DigiOutdoor’s McCord Pleads Guilty
On April 2, 2019 Wash DC out of home executive Don MacCord pleaded guilty and was sentenced to $1.4 million of restitution and 30 months jail followed by 3 years of supervised release for conspiracy to commit wire fraud. Here’s a list of MacCord’s misdeeds mentioned in the Sentencing Memorandum. […]
Schulze on Hurricane Frames
David English of Ad-Trend asked Insider about the pros and cons of hurricane frames. Here’s what billboard structure expert Matt Schulze of Selective Structures had to say. Matt, what’s a hurricane frame? A hurricane frame is a face for a billboard which consist of steel arms which allow the wind […]
Painting Billboard Structures
Charlie McIntyre of Bullfrog Outdoor asked insider the following question: “How often should billboard structures be painted and what’s the proper way to prepare steel for painting.” Here’s what a three billboard fabrication experts told Insider. Jon Odom, Productivity Fabricators The repainting depends mostly on the quality of the original […]
Installing a 14 by 46 wrap digital in the winter
What’s it like installing two 14 by 46 radius digital signs in the middle of winter? Insider talked with Glenn McGann of billboard fabricator Selective Structures to find out. Glenn, what was the project? This project was two 14 by 46 digital screens on each end of the Louisville Convention […]























