By Mike Donaldson, CGO BillboardPlanet This year has been a whirlwind for the Out-of-Home industry, filled with announcements, conferences, presentations, and gatherings. Operators, suppliers, and tech innovators have been coming together to exchange stories, share visions, discuss best practices, and most importantly, network. As the oldest form of media, we […]
Ran into Mike Donaldson at the IBO conference. Mike shared that Billboard Planet has been busy and they are growing. Here is some of my conversation with Mike: In November 2021 you and I talked about BillboardPlanet and your Quantum operating platform. How has Quantum impacted your business and how […]
Yesterday out of home leasing expert Andy Goodman talked about using software to manage lease renewals. Billboard Insider asked Billboard Planet’s Mike Donaldson to discuss the benefits of using software to manage out of home leases. Mike, how can good software help an out of home real estate manager? There […]
By Mike Donaldson, Director Business Development, BillboardPlanet Managing a sales staff has never been a simple task, regardless of whether you have 2 or 20 salespeople. They are unique, creative people, many times not detail oriented and solely focused on closing and commissions. I write from a position of experience […]
Insider caught up with Mike Donaldson at Billboard Planet to talk about management features of their Quantum system. Mike, you talk about the importance of an OOH owner analyzing the profitability of their inventory. Can you provide some detail on that concept? As an operator of several billboard companies in […]
You may have noticed that we have a new advertiser, BillboardPlanet. Insider had a chance to talk with Mike Donaldson, Director of Business Development, about what BillboardPlanet has been up to and their Quantum operating platform. Mike, long time no see. Tell us what has BillboardPlanet has been up to? […]
For Immediate Release, Ardmore, OK 2020 was a tough year for the world during which IBO took a hard look at the things that benefited its networking associates resulting in an enhanced strategic direction to include all of its 230+ companies and the correlating 90,000+ display inventory footprint. The result […]
