OUTFRONT CEO Jeremy Male appeared at the UBS Global TMT conference on Tuesday. Here’s a summary of his comments. What’s driving growth? The principal driver of the acceleration in the US is national advertising…When you look at that there’s a couple of reasons…Firstly…our audience continues to grow whereas most other […]
It’s been 10.5 years since the last recession. That’s the longest recovery this century. No one wants a recession, but a prudent out of home manager needs to keep recession risk in the back of their mind. What happens to out of home revenues in a recession? Out of home […]
Insider’s Take: Insider believes that there is always something to learn when those outside our industry evaluate the industry. Thanks to Arturo Neto, who wrote this article and The Belgian Dentist who produced this article for Seeking Alpha. We have focused on their comparison of Lamar and Outfront, the industries […]
OUTFRONT announced this week that two of its wholly-owned subsidiaries priced a private offering of $500.0 million in aggregate principal amount of 4.625% Senior Notes due 2030 (the “notes”). The notes are to be sold at an issue price of 100.0% of the principal amount. The offering is expected to […]
Jason Kuperman is Chief Product Experience Officer at OUTFRONT Media where he helps advertisers, agencies and consumers to get the most out of OUTFRONT’s digital billboards. Prior to joining OUTFRONT, Kuperman worked at TBWA and the Omnicom Group holding company. Insider talked with Kuperman this week. Why does out of […]
Jeremy Male appeared last month at the Bernstein Future of Media conference. Here are the highlights. On a changing sales model We used to be sign sellers whereas now we engage with local advertisers in a much broader way. We talk about how out of home is going to work […]
Outfront grew nearly twice as fast as the S&P 500 during the second quarter of 2019 due to strong revenue growth. Outfront stock (purple) was up 8%, Lamar (green) was flat, Clear Channel Outdoor (blue) was down 12% which the S&P 500 (black) grew 3% during the second quarter. The […]
Outfront Media CEO Jeremy Male talked about the resurgence of national advertising at the Credit Suisse 21st Annual Communication Conference this week. Here are the highlights. On the increase in national advertising The big switch for the industry in the last 6-9 months is national…national is coming back. Over the […]
LAS VEGAS – Adomni, a leading demand side platform to plan and buy digital out-of-home advertising, announced today partnerships with Clear Channel Outdoor and Lamar Advertising, two of the largest outdoor advertising companies in the world. With the new additions, Adomni’s out-of-home inventory crossed 70,000 programmatically purchasable digital screens. “We […]
Here are the highlights from Outfront CEO Jeremy Male’s talk at the JP Morgan Global Technology, Media and Communications Conference Tuesday. On Outfront’s stellar performance Actually the out of home industry is doing really nicely. Out of Home was up in the U.S. 7% in Q4 which was the fastest […]
