Jeremy Male appeared last month at the Bernstein Future of Media conference. Here are the highlights. On a changing sales model We used to be sign sellers whereas now we engage with local advertisers in a much broader way. We talk about how out of home is going to work […]
Outfront grew nearly twice as fast as the S&P 500 during the second quarter of 2019 due to strong revenue growth. Outfront stock (purple) was up 8%, Lamar (green) was flat, Clear Channel Outdoor (blue) was down 12% which the S&P 500 (black) grew 3% during the second quarter. The […]
Outfront Media CEO Jeremy Male talked about the resurgence of national advertising at the Credit Suisse 21st Annual Communication Conference this week. Here are the highlights. On the increase in national advertising The big switch for the industry in the last 6-9 months is national…national is coming back. Over the […]
LAS VEGAS – Adomni, a leading demand side platform to plan and buy digital out-of-home advertising, announced today partnerships with Clear Channel Outdoor and Lamar Advertising, two of the largest outdoor advertising companies in the world. With the new additions, Adomni’s out-of-home inventory crossed 70,000 programmatically purchasable digital screens. “We […]
Here are the highlights from Outfront CEO Jeremy Male’s talk at the JP Morgan Global Technology, Media and Communications Conference Tuesday. On Outfront’s stellar performance Actually the out of home industry is doing really nicely. Out of Home was up in the U.S. 7% in Q4 which was the fastest […]
NEW YORK, April 29, 2019 OUTFRONT Media Inc. (NYSE: OUT) has revealed the results of its experiential campaign for the non-existent Kruter Motors, a brand and campaign conceptualized by OUTFRONT Studios. The campaign was launched on April Fool’s Day, but the results were no joke. After strategically placing invented ads […]
GRAND RAPIDS, Mich, March 20, 2019—A number of OUTFRONT billboards have been baffling West Michigan for two weeks, and the advertiser has finally been revealed. The anxious-looking designs with handwritten words like neglect, abuse, and fear have posted around the Grand Rapids, Michigan region, prompting a variety of responses and […]
Here are five things Insider learned about Outfront Media after reading Outfront’s 2018 10-k. Big Markets. The 10-k says Outfront targets top market, high profile locations. 49% of Outfront’s revenue comes from its top 5 markets, all of which are major metro areas. Outfront’s top 5 markets account for 44% […]
Outfront continues to see great returns from digital sign installations. Here’s a summary of Jeremy Male’s comments at Wednesday’s Morgan Stanley Technology, Media and Telecom Conference. The strengths of out of home Out of home is a really straightforward medium. What you see is what you get. We have no […]
At yesterday’s Morgan Stanley Technology, Media and Telecom Conference Lamar CEO Sean Reilly referenced two pending purchases: a midwest out of home advertising company and a sizable transaction in Los Angeles which is tied up in litigation. Insider surmises that the LA transaction is Regency Outdoor Advertising. Regency owns billboards […]
