Vodafone has released its latest campaign to spread festive joy by relaunching ‘Elf and Seek’ – a free-to-play Augmented Reality (AR) game, with more interactivity and more prizes to win in 2023. Created by Denstu UK&I in 2022, ‘Elf and Seek’ offers a treasure hunt style experience, encouraging players to […]
London, UK: Ocean Outdoor is rolling out a new super-premium cinematic out of home package giving agencies and advertisers the opportunity to deliver long form creative on digital out of home (DOOH) across the UK. Headliner accommodates 30 second domination spots across 14 large format landscape screens in 10 cities, […]
Outdoor media owner Ocean Outdoor marked the Coronation of King Charles III and Queen Camilla with colourful celebratory messages which appeared across its UK wide outdoor screens, along with a domination of London’s Piccadilly Lights. Coronation content appeared on large format city centre and roadside screens up and down the […]
Out of home media owner Ocean Outdoor has been given planning consent to erect a purpose built sleeve which will shroud the 19th Century arch to generate funding for the English Heritage project. In keeping with the architecture of the famous white marble landmark, the covering will be sympathetically designed […]
Premium digital out of home (DOOH) media owner Ocean Outdoor has announced an exclusive partnership with the Web3 engagement platform SmartMedia Technologies (SMT). The collaboration allows Ocean to leverage The SmartMedia Stack, SMT’s self-serve, no-code, drag, drop and distribute studio, further elevating the connection between large format digital outdoor and […]
One of the strengths of digital billboards is that they can communicate timely information. Look at this digital billboard campaign running in Manchester England. Litter on a stick? No. Helpful information. Yes. EE has launched Stay Connected at Night, a billboard-led campaign harnessing the power of Stay Connected Data to […]
London, UK: Ocean Outdoor screens across the UK today (January 27) joined a national moment to mark Holocaust Memorial Day 2023. Leading the “Light the Darkness” commemoration were London’s Piccadilly Lights and the BFI IMAX. In a powerful 11-minute domination, the Piccadilly Lights in London displayed black and white portraits […]
New York, NY: Out-of-Home media operators Branded Cities and Ocean Outdoor have launched a new super premium network. The United brings together four premier digital advertising screens in the top three locations across three key global cities in the United States of America and the United Kingdom. The United […]
London, UK: Ocean Group CEO Tim Bleakley has announced a new company wide structure including the appointment of Phil Hall as chief executive officer of Ocean Outdoor UK. The changes support Ocean’s continued investment in its premium digital out of home (DOOH) portfolio, technology and people, reflecting the company’s growth and expansion, new contract wins and the evolution and […]
London, UK: To mark 70 historic years, digital out of home screens across the UK will form a chain of virtual beacons at 9.45pm on June 2 as part of the celebrations for the Platinum Jubilee of Her Majesty the Queen. From the screen above Glasgow central station to […]
