New York, USA, Montreal, Canada – November 21, 2022 – Hivestack, a world leading, independent, programmatic digital out of home (DOOH) ad tech company, today announced a strategic partnership with Quotient, a digital promotions and media technology company that powers out of home (OOH) sales, planning, measurement and programmatic buying […]
By Norm Chait, Sr. Director, OOH Practice Lead, Quotient Digital advertising receives a lot of attention for its ability to target specific consumers with personalized messages. But did you know that digital out-of-home (DOOH) is part of that and can deliver compelling results? Brands now have access to technology that […]
By Norm Chait, Director of Out of home Product and Sales at Ubimo, a Quotient Brand. Vaccinations are increasing steadily with the warmer temperature—and with more Americans getting vaccinated and getting back outside every day, it’s becoming apparent that we’re at the cusp of a “hot vax summer.” People who […]
By Norm Chait, Director of Out of Home Product/Sales at Ubimo, a quotient brand. It has been almost a year since Ubimo, a Quotient brand, launched the OOH COVID Dashboard. This tool tracks movement around street-level and place-based out-of-home (OOH) inventory in order to understand the impact of COVID-19 on […]
By Norm Chait, Director of Out-of-Home Product & Sales at Ubimo a Quotient brand This past year has caused a shift in consumer behavior. Instead of happy hours at local bars, we are celebrating with virtual cocktail hours. We have traded out in-office snacks for mid-day raids to our own kitchen cupboards. […]
By Norm Chait, Director of Out-of-Home Product/Sales at Ubimo, a Quotient brand Shopping behaviors are shifting as public health guidelines continue to evolve. Frequency of store visits, what consumers want from brands and what kind of advertising they observe are all factors in this change. Ubimo, a Quotient brand, conducted a […]
