By Ryan Harilal, LED in Motion. At a time when attention is increasingly difficult to capture in our media-saturated world. Amid digital ads, social media, and bombarding emails, brands are hard-pressed to find new ways to stand out — and connect. That’s where LED Truck Advertising comes into the picture: in […]
TikTok Cocktail Sensations, influencers, podcasters, and the dynamic father/son duo, Johnny Drinks wanted to serve more than cocktails to launch their new podcast. The team began a soft launch for the pod, The Johnny Drinks Podcast, on February 15, 2023, choosing the best out-of-home media for their message, an eye-catching […]
Insider has been following a San Jose City proposal for Clear Channel Outdoor to build two new digital boards near the San Jose airport. Last week, the San Jose city council voted 9-2 to approve the digital billboards that Clear Channel will erect near the northern end of the airport, […]
By Richard Hamlin, Hamlin Cody Simi Valley is a city northwest of Los Angeles.It prohibited parking mobile billboards on city streets unless they also qualified as “authorized emergency or construction-related vehicles.”Bruce Boyer would park mobile billboards throughout the city.The city police either impounded or threatened to impound the billboards. Mr. […]
Kre8 Media Mobile Billboard in Las Vegas Clark County Nevada Commissioners unanimously approved mobile billboard rules due to safety and congestion concerns. Here’s a link to the new mobile billboard law. The rules go into effect January 1. The rules require mobile billboard operators to register with the county, pay […]
(NATIONAL – October 3, 2019) –do it outdoors media celebrates its 22nd anniversary in business this month and its never-wavering passion and excitement for the out-of-home industry. It’s the largest national mobile billboard and field marketing company, led by Regis Maher and David Pridgen. To stay relevant in today’s advertising […]
Ever wanted to turn your pickup trucks into mobile billboards? Billboard Insider reader Keith White has developed a system to do that. Insider talked with White. What gave you the idea for Bedfin? The idea for Bedfin came to me while I was working in the sales department of a […]
By Emily Fritz, Marketing Manager, do it outdoors media Fashion brand Celine, which recently underwent a brand refresh under new creative director Hedi Slimane, wanted to dominate New York Fashion Week. Ahead of the new line’s debut, the brand looked to raise anticipation – and get fashionistas talking! In partnership with […]
Insider saw this video based on a South Park promotion celebrating their 20th season. The promotion centered around the use of strategically placed mobile billboards. The billboards were placed in locations based on the theme of the billboards. Not everyone was amused but we thought our readers might enjoy. […]
