SignValue has prepared this analysis of Lamar Advertising’s first quarter 2026 financials. If you have questions, contact one of SignValue’s experienced analysts for a free and confidential consultation at info@signvalue.com or call 480-657-8400. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” […]
We’ve all seen them. The simple directional logo signs along the side of a freeway highlighting businesses at the next exit. There’s money in the logo business. Here’s an analysis of Lamar’s logo business, sponsored and analyzed by SignValue. Listen to what Lamar Advertising CEO Sean Reilly said about the […]
At the 2026 OOH Mediacon OAAA CEO Anna Bager conducted a wide-ranging interview with Ross Reilly, the newly appointed President of Lamar Advertising’s Outdoor Division. Here are some excerpts, sponsored and analyzed by SignValue. We hear that 8 of the 14 direct reports of Sean Reilly now report directly […]
SANTA ANA, Calif., May 19, 2026 (Newswire.com) – Centennial, powered by Lincoln, (“Centennial”), a national retail real estate owner and operator, today announced the execution of a landmark multi-million-dollar agreement with Lamar Advertising Company at MainPlace in Santa Ana. Subject to final permitting, the deal transforms existing on-site digital signage […]
Here are the results of Lamar Advertising CEO Sean Reilly’s talk at yesterday’s J.P. Morgan Global Tech, Media and Communications Conference, sponsored and analyzed by SignValue. There was an upbeat mood at the OAAA conference: It was a great conference. The enthusiasm and the confidence and the sense of possibilities […]
“Our first quarter results succeeded our internal expectations on both the top and bottom lines with strength from both local and particularly national customers” was how CEO Sean Reilly began Lamar Advertising’s first quarter 2026 conference call. Here are the results of Lamar Advertising first quarter 2026, earnings release, 10Q […]
SignValue has prepared this infographic summarizing Lamar Advertising financial performance for 4Q 2025. If you have questions, contact one of SignValue’s experienced analysts for a free and confidential consultation at info@signvalue.com or call 480-657-8400. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with […]
Here are four things about Lamar which SignValue discovered after reading Lamar Advertising’s 125 page 2025 10k. Digital Leads the way. Lamar’s digital revenues and logo revenues increased 7% in 2025 although digital revenues made a much larger contribution to Lamar’s total revenue gain. Static billboard revenues grew 1% and […]
“We ended 2025 with encouraging sales momentum,” was how Lamar Advertising CEO Sean Reilly lead off the company’s 4Q 2025 earnings call. Here are the results of Lamar Advertising’s 4th quarter 2025 earnings releaase and earnings call, sponsored and analyzed by SignValue. Net revenues increased by 2.8% to $596 million. […]
Lamar Advertising Company, one of the largest outdoor advertising companies in the world, is using its national billboard network to spotlight Service Dogs, Inc., a long-standing Texas-based non-profit that trains and provides service dogs to Texans living with significant challenges. The partnership formed after a deaf Lamar Advertising employee received […]
